About dentsu international:

Dentsu is a network designed for what's next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands - Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.

We create world-class solutions and services that unlock new opportunities for growth and business transformation across the entire customer journey. In a world of complexity, we offer simplicity through consistent, world-class services and integrated solutions.

You can learn more about us here: https://www.dentsu.com/ae/en

Your role

Job Title: Digital Performance Executive, Media, Carat, dentsu

Work Location: Lebanon, Beirut

Job Level: Executive

Job Type: Full-time (Hybrid)

Your role

The purpose of this role is to support on digital campaign setup and launches on social media platforms, Google, and others. As well as, reviewing and optimization of Performance Marketing campaigns whilst supporting the team in reporting and managing client accounts.

Your key responsibilities:

• Focuses on day-to-day setup and implementation of digital campaigns on social media platforms, Google ads, and others.
• Proactively reviews and manages client data to ensure optimal performance on all campaigns
• A/B test creatives, ad formats, and landing pages.
• Monitor key performance indicators (KPIs) such as click-through rates (CTR), conversion rates, and cost per acquisition (CPA).
• Liaises with vendors and third-party representatives to maintain and develop relationships and build knowledge of new features and betas
• Provides initial insights on campaign trends to executives and planners
• Generates campaign reports and is responsible for pacing, QA, and trafficking
• Provide actionable insights to stakeholders.
• Identify trends and opportunities for optimization.
• Collaborate with data analysts to measure campaign impact.
• Provides recommendations based on reports and campaign reviews
• Assisting in the formulation of strategies to build a lasting digital connection with clients.
• Planning and monitoring the ongoing company presence on social media platforms such as Twitter and Facebook.
• Launching optimized online advertisements through platforms like Google Adwords and Facebook to increase company and brand awareness.
• Staying informed about online marketing trends and keeping strategies up-to-date.
• Maintaining partnerships with media agencies and vendors.

Qualifications and Experience:

• Proven experience (2- 3 years) as a Digital Marketing Executive or in a similar role.
• Previous experience in Media agencies is highly preferrable.
• Excellent understanding of digital marketing concepts and best practices.
• Skills in creative content writing, analytical thinking, communication, and interpersonal interactions.
• A degree in marketing or a relevant field is preferred.

Who we are looking for:

• Proficiency in Google Ads, Facebook Business Manager, and other ad platforms.
• Strong analytical skills and familiarity with Google Analytics.
• Excellent communication and collaboration abilities.
• Detail-oriented and results-driven mindset.
• Certifications in digital marketing (e.g., Google Ads, Facebook Blueprint) are a plus

What can we offer you

• Competitive financial package and annual bonus
• Family medical insurance
• Flexible work environment
• Internal mobility and regional exposure across MENA
• Highly diverse, multicultural & collaborative team spirit  

Excited about the Role? 

Please apply online by clicking on “Apply” below. Your application will be reviewed against our requirements. Should you not meet our immediate requirements, your profile will be registered in our talent pool system and we will match your profile to suitable future vacancies.

You will be able to access your status update through the candidate tracking link.

Thank you for your interest and application. Should you require additional information, please contact Shahdan Zahran, Regional Talent Acquisition Lead at [email protected]

Dentsu International is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our employees, global clients, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. We are interested in every individual bringing their whole self to work and this includes you! Therefore if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.