Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.

• You will deliver on media analytics for large and small-scale clients.
• "Trusted advisor" to senior marketing clients to advise on data strategy, measurement best practices and customer experience optimization challenges; share POVs and expertise regarding industry trends and potential possible effects for clients.
• You will set the vision for accounts and develop analytics roadmaps and execution plans with short- and long-term deliverables.
• You will be responsible for resourcing; ensure the team has the right skills, training and technology tools required to support current client requirements and future growth.
• You will work with account leadership to nurture client relationship and plan account growth.
• Drive innovation to ensure the Activation Analytics offering leads the market and deliver compelling results for clients.
• Support new business opportunities to ensure Performance Analytics offering is positioned as main point of differentiation against other data and analytics market leaders.

• 6+ years of experience in digital marketing optimizing media effectiveness
• Agency or consulting experience strongly preferred
• Demonstrated proficiency in digital channels (Search, Display, Social, Video and Email), media platforms and 3rd Party Tools (Google Search Ads 360, Campaign Manager 360, DV360, MediaMath, Bing Ads, ExactTarget, Hitwise, BrightEdge, Facebook, Trade Desk, etc.)
• Experience with Marketing Mix Modeling, Multi-Touch Attribution, and other measurement approaches
• Working knowledge of data & modeling tools such as SQL, Python, R, AWS, GCP, Azure, and BI and visualization tools, such as Tableau
• Excellent client / partner management skills
• Sell ideas and vision with passion and conviction – derived from industry knowledge and "best practices"
• Bachelor's degree in Mathematics, Statistics, Data Analytics, or other quantitative disciplines (or 4+ years of relevant agency/digital marketing experience); advanced degree preferred

The anticipated salary range for this position is $94,000-$152,375. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com.

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About dentsu 
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com. 

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.