Senior SEO Specialist

  • Full-time

Company Description

THIS POSITION IS OPEN TO REMOTE CANDIDATES!
 

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all. Merkle is an agency of dentsu.

Job Description

The role of Senior SEO Specialist at Merkle will support our client's SEO strategies and initiatives to ensure growth in organic search channel. Our success is measured by how well our clients succeed, and this role will play a key part in identifying opportunities for clients’ business growth. These consulting services include reporting, insights, recommendations, and implementation of these strategies across websites including those on technology platforms including Salesforce Commerce Cloud, SAP and Adobe.

The SEO Specialist is a critical part of our agency output, managing all search engine optimization activities across our client website. The position straddles both implementation and long term strategy, helping identify trends and opportunities to grow sales and continually optimize the brands SEO presence.

Qualifications

  • 4 - 6 Years’ experience working in SEO
  • Agency experience or enterprise brand experience a plus.
  • Experience across toolsets to include: Google: Analytics, Search Console, Drive, Developer Tools, Data Studio, GMB.
  • Crawling software: Screaming Frog
  • SEO tools: SEMrush, Ahrefs, Brightedge
  • Ecom platforms: Salesforce Commerce Cloud, Adobe Commerce, Hybris
  • Working knowledge of HTML, CSS, and JavaScript.
  • Ticket management: Jira
  • Provide SEO strategy for site migrations, implementations and new site builds.
  • Perform technical audits, develop recommendations, and provide requirements for client or development teams to implement
  • Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
  • Audit onsite content to uncover opportunities for optimization and to find gaps for developing content strategy.
  • Perform competitor analyses to demonstrate where client ranks among top industry competitors.
  • Review wireframes for SEO best practices. Perform taxonomy analyses and provide recommendations based on keyword research and analytics review
  • Consult with implementation teams during the site build process to ensure SEO best practices are being implemented. Use Jira platform to create tickets, write requirements and communicate with development and other team members. Implement SEO optimizations on site when applicable.
  • Utilize analytics and SEO tools to monitor, track and report on SEO progress. Develop digestible reports for clients and internal stakeholders. Present slide decks and clearly communicate with clients on a monthly basis.
  • Work closely with sales, paid media, UX, development, merchandising, PR, copywriting, and creative to maintain a cohesive strategy
  • Identify key trends and opportunities for SEO, through knowledge of emerging technology and algorithm updates.
  • Exceptional written and verbal communication skills.
  • Independent, self-driven and ability to self-start.
  • Aptitude for data analysis and/or a programming language. Strong proficiency in Excel is necessary.
  • Well organized and ability to work in a fast-paced environment
  • Detailed orientated with a high standard for data accuracy and documentation
  • Comfortable tackling on-site technical challenges and have a passion for technical SEO.
  • Passion for SEO, tools, technology and ever-changing landscape of SERPs.

Additional Information

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands - Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers. www.dentsu.com

The anticipated salary range for this position is $80K-$95K. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

About dentsu international

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands - Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.
www.dentsu.com

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying. 

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