AI-First Technical SEO Specialist

  • Full-time
  • City: Tel Aviv
  • Department/Company: Marketing

Company Description

Wix makes it possible for anyone to succeed online. Since 2006, we've grown to around 5,300 employees in 22 countries, launched over 40 products, and serve over 282 million users and their visitors worldwide. At Wix, we push you to innovate, evolve in non-traditional ways, and collaborate. We operate in small teams that work closely together at a high level.

Although we're already industry leaders in web creation and business, our work is nowhere near done. Our goal is to become the main engine of the Internet so we can create a more open web for all.

We're proud to be an equal opportunity employer. Wix was built around the idea that everyone has the right to be successful, online. This same vision defines us as an employer: creating a work environment where everyone is welcome, and anyone has the right to succeed.

Job Description

As a Technical SEO & AI Specialist, you'll play a key role in maintaining and improving the health and performance of our website and in shaping how we show up in both traditional search results and AI-generated answers. You'll bring sharp technical SEO instincts together with a genuine AI-first working style, using AI tools not just for SEO tasks but as a natural part of how you work every day. In your day-to-day, you will  

  • Monitor the website's overall technical health, proactively surfacing issues and driving data-informed prioritization  
  • Use AI tools actively in your daily work - whether for automating analysis, writing specs, exploring data patterns, or brainstorming - SEO-related or not  
  • Stay at the forefront of Generative Search trends to ensure the site's content and structure are optimized for entity understanding, GEO, and LLM visibility  
  • Conduct in-depth crawl analysis to drive data-informed decisions and prioritize impactful actions  
  • Collaborate with cross-functional teams across all levels of the organization to ensure SEO best practices are consistently implemented  
  • Provide expert SEO consulting for new pages, from initial keyword research and technical specifications to post-launch audits  
  • Lead complex site migrations and consult on tech SEO challenges, including CWV, crawl budget optimization, rendering, and indexation  
  • Optimize site hierarchy, URL structure, and internal linking, ensuring best practices for schema markup and site clustering 

Qualifications

  • Over 4 years of experience as an SEO Specialist, with proven expertise in researching, planning, and executing SEO strategies - particularly in technical SEO  
  • Comfortable working with HTML, CSS, and basic SQL queries  
  • Advanced proficiency in Excel, with the ability to analyze and interpret website log files  
  • Expert-level familiarity with Google Search Console, Google Analytics 4, and Screaming Frog  
  • You actively use AI tools in your day-to-day work — for SEO tasks like content clustering, entity mapping, and SERP analysis, but also beyond: writing, automation, research, or anything you've built real habits around. We care less about which tools, more that AI is genuinely part of how you work  
  • Working knowledge of GEO (Generative Engine Optimization) — you understand how AI systems surface and cite content, and you think about visibility in LLM outputs, not just Google rankings  
  • Excellent English communication skills, a sharp analytical mindset, and keen attention to detail 

Additional Information

We are Wix's Marketing Guild. We're the face of Wix, driving business growth, user optimization, and brand awareness. We're a dynamic, dedicated, and fun group that plays a crucial role in Wix's marketing efforts, introducing new and existing users to our incredible suite of products. We collaborate and communicate across multiple channels, guiding over 243 million users, businesses, and agencies to online success. 

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