Product Marketing Manager- Inbound Wix Studio
- Full-time
- City: Tel Aviv
- Department/Company: Marketing
Company Description
Wix makes it possible for anyone to succeed online. Since 2006, we’ve grown to around 5,500 employees in 22 countries, launched over 40 products, and serve over 243 million users and their visitors worldwide. At Wix, we push you to innovate, evolve in non-traditional ways, and collaborate. We operate in small teams that work closely together at a high level.
Although we’re already industry leaders in web creation and business, our work is nowhere near done. Our goal is to become the main engine of the Internet so we can create a more open web for all.
Job Description
Partner with product teams to create go-to-market strategies for product releases, through multiple channels including emails campaigns, in-product updates, newsletter, social and community updates
Plan, organize, and execute Open Studio, our quarterly online event with a creative approach to showcase product updates and engage our user base
Coordinate with the in-house production team to manage the planning, shooting, and editing of Open Studio, ensuring all technical and creative aspects meet the desired standards and result in a high-quality end product
Optimize processes and frameworks to ensure product teams collaborate effectively and align with Open Studio, making it the primary platform for announcing major updates and releases
Qualifications
Minimum of 3 years of experience in product marketing, event planning, and project management, preferably within a tech or SaaS environment
You’re a proactive and driven individual with a deep passion for products and user experience, demonstrating a strong desire to make a significant impact and deliver results
You have excellent communication and interpersonal skills, capable of working effectively with cross-functional teams in a fast-paced and dynamic environment
You have an in-depth understanding of product development processes, with a strong ability to drive alignment between product and communication teams
You’re highly organized with strong attention to detail and a creative mind for delivering impactful user communications
Additional Information
The Studio Marketing Inbound Team is dedicated to promoting business growth by making Wix Studio products and features more discoverable for users and encouraging their adoption. We focus on communicating and educating our users, primarily professional agencies building websites for clients, about the latest updates and releases. Our responsibilities include managing ongoing updates across multiple channels, creating a monthly newsletter, and organizing Open Studio, a quarterly update event. Our efforts aim to positively impact user retention, revenue, and brand perception by helping our users effectively leverage Wix Studio's tools to enhance their business offerings.