[VEB] Employer Branding & Communications Specialist

  • Full-time

Company Description

We are Software Mind, an awesome team of engineers who are ready to ramp up any top-notch company’s projects! Our aim? To always be one step ahead. Become part of a multicultural company in constant growth with an excellent work environment certified by Great Place To Work!

Job Description

Project – the impact you'll have

Our Employer Branding & Communications Team is growing, and we're looking for a passionate, experienced specialist to take ownership of EB initiatives for colleagues in LATAM & US. As part of a global team, you’ll play a key role in shaping our employer brand in the region, collaborating closely with teams across different time zones to drive engagement, enhance talent attraction, and strengthen our culture. Whether it’s executing standout campaigns, preparing local All-Hands Meetings or crafting compelling content, you'll be at the forefront of our brand’s success.

If you thrive in a fast-paced environment, love developing creative solutions, and want to make a real impact — let’s talk!

 

Qualifications

Position – how you'll contribute

  • Lead and execute Employer Branding initiatives in the Americas, ensuring alignment with our global strategy and business objectives.
  • Collaborate closely with Talent Aquisition, People Care and Marketing teams to create a consistent employer brand presence.
  • Develop and execute region-specific communication plans that align with the global strategy.
  • Act as a bridge between global leadership and local employees, ensuring that key global messages are delivered in a way that resonates locally.
  • Develop and implement a regional social media strategy, creating engaging content across LinkedIn, Instagram, Facebook, and other key platforms.
  • Act as a strategic partner for business leaders and development initiatives in the region, helping to amplify their successes.
  • Create high-quality EB materials, including videos, graphics, and promotional content, tailored for the Americas market.
  • Stay ahead of industry trends, using data and insights to optimize employer branding efforts and improve engagement.
  • Ensure smooth execution of projects, handling logistics, vendor relations, and resource management.
  • Build and maintain relationships with external partners, universities, and tech communities to strengthen brand awareness.

Expectations – the experience you need

  • 4-6 years of experience in Employer Branding, Marketing, or Communications, ideally within a tech company.
  • Strong strategic thinking and ability to manage multiple projects a t once.
  • Proven success in social media management or employer branding campaigns.
  • Hands-on experience in event planning, including budget management and
  • logistics.
  • Excellent communication skills, with the ability to craft engaging messages for
  • diverse audiences.
  • Fluent English (C1 level) and Spanish (C1 level), Portuguese is a plus.
  • A creative and analytical mindset, capable of making data-driven decisions.
  • Ability to work independently while staying connected with global team.
  • Willingness to travel if needed.
  • Additional skills – the edge you have
  • Experience in video production and design tools (Adobe Suite, Canva, Figma).
  • Familiarity with internal communication tools (Slack, MS Teams, intranets)
  • Interest in the evolving tech landscape and employer branding trends.
Privacy Policy