Internship Red Bull Energy Wear Marketing
- Full-time
- Travel: 0-10
- Organization: AlphaTauri GmbH
- Job type: Temporary
Company Description
Red Bull Energy Wear creates fanwear for the world's most exciting sports teams and events – Oracle Red Bull Racing, RB Leipzig, Red Bull KTM Racing Team, Red Bull – BORA – hansgrohe, Red Bull Rampage, and many more. Representing Red Bull sports teams, events, and culture on the global stage, we believe the best moments deserve to be worn, not just watched. We make memories wearable
As part of the team responsible for driving fanwear sales through Red Bull Shop, you'll support day-to-day marketing activities across social media and email – getting hands-on experience across more than 18 Red Bull sports teams and events. This is a great opportunity to learn the ropes of digital marketing in a fast-moving, global sports environment.
We are looking for a motivated talent to join our team from July 2026 for a period of 6 months.
Job Description
SOCIAL MEDIA
You´ll assist in planning, scheduling and publishing social media content. Also, you´ll monitor social media trends to provide insights and track performance. Additionally, you´ll develop a strong understanding of our community of over 18 teams and events. During your internship you´ll support the execution of campaigns and collaborate with the marketing team on various projects.
EMAIL MARKETING
As part of the team, you’ll support the creation, scheduling and analysis of email marketing campaigns that engage audiences and drive growth. You’ll help identify target groups, tailor messages for different segments, and assist in setting up workflows and automations that bring consumer journeys to life. You’ll also track performance, share learnings and bring fresh ideas to optimise future campaigns.
Qualifications
- Studies in Marketing, Communication, New Media or a related field
- Fluency in English, both written and spoken.
- First experience in social media and/or email marketing.
- Passion for sports, events and the digital media landscape.
- Ideally, experience in image and video editing with Photoshop and Adobe Premiere.
- Excellent communication skills and strong writing abilities.
- Proactive and creative mindset with strong analytical skills.
- Initiative, quick comprehension, and independence.
Additional Information
As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.
Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is € 2.221,00 gross per month.
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