Email Marketing Specialist

  • Full-time

Company Description

RISK inc: An International iGaming Company Pushing the Boundaries of Entertainment

Who We Are:

An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 500+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.

Always Pushing the Boundaries? You Already Belong at RISK!

Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics.

Job Description

Responsibilities:

  1. Content Plan Development:

    • Develop and execute a content plan aligned with the company’s needs (1-2 emails per month, excluding sequences that require multiple emails).

  2. Sales Funnel Development:

    • Create and implement email marketing funnels that promote company products, special offers, and newsworthy events.

  3. Timely Campaign Execution:

    • Ensure that all email campaigns are sent out on time according to the content plan.

  4. Content Plan Adherence:

    • Consistently follow the established content plan to maintain a coherent email marketing strategy.

  5. Email Campaign Analytics:

    • Analyze email performance metrics and provide insights for improvement.

  6. Optimization Initiatives:

    • Proactively suggest and implement strategies to enhance the effectiveness of email campaigns.

Qualifications

  1. Copywriting Skills:

    • Ability to create high-quality, engaging content for email campaigns, tailored to the target audience and aligned with the company’s voice.

  2. Graphic Design/Email Layout Skills:

    • Proficiency in creating visually appealing email designs and layouts.

  3. CRM Experience:

    • Experience working with Customer Relationship Management (CRM) systems, with a strong emphasis on SendPulse.

  4. Database Management:

    • Ability to manage and segment contact lists for targeted email campaigns.

  5. Multi-Platform Proficiency:

    • Competence in working with various CRM platforms, with SendPulse experience being mandatory.

  6. Creativity and Funnel Experience:

    • Creative mindset with proven experience in developing and managing different marketing funnels.

  7. Independence:

    • Ability to work autonomously, managing tasks and deadlines without constant supervision.

  8. Punctuality:

    • Strong adherence to deadlines and project timelines.

Additional Information

We offer an exclusive benefits package at RISK:

  • Remote work: The ability to work remotely allows you to create the perfect balance between work and personal life;
  • Vacation: 20 working days, paid sick leave;
  • Compensation for educational expenses;
  • Team-building, health, and work-life balance support programs.
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