Content Marketing Specialist
- Full-time
- Compensation: MXN 424800 - MXN 600000 - yearly
Company Description
At Quadient, we support businesses of all sizes in their digital transformation and growth journey, unlocking operational efficiency with reliable, secure, and sustainable automation processes.
Our success in delivering innovation and business growth is inspired by the connections our diverse teams create every day, with our clients and each other.
It’s these connections that make Quadient such an exceptional place to grow your career, develop your skills and make a real impact – help our future-focused business lead the way in powering secure and sustainable business connections through digital and physical channels.
Job Description
We are seeking a creative and detail-oriented Content Marketing & Messaging Specialist to shape and communicate our brand story. This role is responsible for translating complex ideas into engaging, audience-focused content while ensuring a consistent voice across all digital and offline channels. You will collaborate with cross-functional teams to develop, execute, and optimize messaging strategies that drive brand awareness, engagement, and lead generation.
Brand Voice & Messaging Strategy
- Define and maintain a consistent brand voice across all communication channels
- Ensure all content is aligned with brand guidelines and messaging strategy
Content Creation
- Develop and produce high-quality content including blogs, website copy, email campaigns, social media, newsletters, and marketing collateral
- Create compelling, audience-centric messaging that drives engagement
Campaign Support
- Collaborate on integrated marketing campaigns by developing persona-based messaging and content
- Support go-to-market initiatives with targeted value propositions
Audience Research & Insights
- Conduct research to understand target audiences and buyer personas
- Tailor messaging based on audience behavior and needs
Cross-Functional Collaboration
- Partner with Campaigns, Product Marketing, Sales, and Design teams
- Ensure consistent messaging across all customer touchpoints
Performance & Optimization
- Track and analyze content performance using KPIs (engagement, conversion, etc.)
- Optimize messaging strategies based on data and insights
Digital & Social Presence
- Manage and optimize content across digital channels
- Ensure accuracy, relevance, and timeliness of published content
Qualifications
- 4–6+ years of experience in content marketing, copywriting, or communications
- Bachelor’s degree in Marketing, Communications, Journalism, or related field
- Exceptional written and verbal communication skills
- Strong ability to create engaging, persuasive content
Technical Skills:
- Experience with CMS platforms (e.g., WordPress, Contentful)
- Familiarity with marketing tools (e.g., HubSpot, Eloqua, Mailchimp)
- Knowledge of social media tools (e.g., Hootsuite, Agorapulse)
- Understanding of SEO and analytics tools (e.g., Google Analytics, SEMrush)
Additional Skills:
- Strong organizational and project management skills
- Ability to manage multiple priorities in a fast-paced environment
Preferred Qualifications
- Experience in both B2B and B2C marketing environments
- Familiarity with design tools (e.g., Canva, Adobe Creative Suite)
- Exposure to AI tools for content creation and optimization
- Multilingual capabilities (a plus)
Additional Information
Job Code: J202604039
Rewards & Benefits
- Flexible Work: Embrace a hybrid work model blending office and remote setup for a balanced lifestyle.
- Endless Learning: Access global opportunities for growth through our 24/7 online learning platform.
- Inclusive Community: Join our Empowered Communities and engage in our Philanthropy program.
- Comprehensive Rewards: Enjoy competitive Total Rewards covering wellness, work/life balance, and more, including a generous referral scheme.
- Caring for Wellbeing: Access our complimentary employee assistance program for mental health support.
Smart Work at Quadient
At Quadient, our Smart Work approach fosters connection, collaboration, and innovation while offering flexibility based on role requirements. Whether on-site, hybrid, or remote, our work environments are designed to support productivity and engagement. Hybrid employees balance remote and in-office work, on-site roles contribute daily to our vibrant workplace culture, and remote employees stay connected through virtual collaboration and in-person events. No matter where you work, you’ll be part of a dynamic, people-first community that drives success together.
Be yourself at Quadient
Our values define how we work as a team: Empowerment, Passion, Inspiration and Community. They inspire us to be EPIC. Together. What makes Quadient different is how different we are. We’re a team of individuals with one goal but many perspectives. When you connect with Quadient, you become part of a community that cares - in a culture that embraces differences and values every voice.
We will consider any reasonable modifications to the interview process. If you require any assistance with the application process, please email us at [email protected]
Quadient is an Equal Employment Opportunity Employer. *: We firmly believe in zero discrimination in employment on any basis, including race, color, religion, sex, national origin, age, disability, veteran or military status, genetic information, citizenship status, and any other characteristics protected by local, state, or federal law.
People. Connected.