PMX is the central investment practice for Publicis Media. We’re responsible for the smart application of investment by leveraging scale, marketplace innovation, deeper partnerships, and intelligence.

We are a dedicated client-centric, passionate, and expanding team focused on delivering growth by educating and driving adoption of Publicis Groupe solutions including:

• Precision (delivering holistic programmatic value to clients and acting as the guardian of programmatic solutions. These are dedicated to the advancement and increased adoption of technology and data to drive client effectiveness and media efficiency)
• APEX (an innovative and disruptive investment solution designed to create unique opportunities that deliver tangible business benefits)
• Partnerships developed both regionally and locally with selected key vendors to provide unique, innovative, and ultimately functional, benefits for our clients. We structure our partnerships to promote true collaboration and best in class work across our agencies.

Role Purpose:

The Head of OOH & Audio will be responsible for the development and management of Publicis Groupe’s converged OOH & Audio products. This role will act as the Groupe’s OOH and Audio channel expert, across Australia and New Zealand.

You will:

• Have a strong curiosity and a desire to test norms to the limit to deliver innovation and differentiate our offering from our competition.
• Possess the ability to make complex systems simple to others and a determination to drive product evolution and development.
• Report into the PMX Head of Digital and Data, ANZ to develop and activate a clear product development strategy and roadmap for converged OOH and converged audio planning, buying and measurement across Australia and New Zealand.
• Be responsible for all facets of the development, build, rollout, commercialization and management of Publicis Groupe’s converged OOH and converged audio solutions as well as the internal marketing, education, and engagement.
• Lead and be responsible for the delivery of the product evolution roadmap to ensure software/tools/data/tech are constantly performing or being improved upon.
• Work with relevant stakeholders to create marketing strategy, education, and engagement plan to promote the converged products internally. Creating compelling messaging and positioning for the products.
• Lead the relationship with technology, data partners and media vendors to deliver on and constantly seek to improve product frameworks:

Other responsibilities will include:

• Stay updated on industry standards, regulations, and best practices related to OOH and audio to ensure we are constantly evolving and improving our product offering.
• Collaborate with tech partners, media vendors and internal teams to develop and launch product updates and education.
• Gather feedback from users and stakeholders to iterate and improve the product.
• Monitor key performance indicators (KPIs) and analyse data to assess product performance.
• Coordinate the production of marketing collateral such as decks and newsletters.
• Supporting agencies in client education sessions.
• Development and rollout of converged OOH & Audio product framework
• Delivery of annual product strategies. Maintain/Grow product adoption.

Skills and Experience:

• Bachelor’s degree as a minimum
• 12+ years advertising/agency/tech background
• Have high attention to detail, possess an ability to multi-task and work well under pressure, be a critical and strategic thinker and be self-motivated/proactive.
• Track record of successful stakeholder management
• Sound knowledge of ad-tech: DSP’s, SSP’s, DMP, Verification technology, Ad serving, RTB etc.
• Highly analytical with an ability to articulate figures into a storyline.
• Liaised with clients and internal stakeholders extensively.
• Ability to work in a very fast-paced and dynamic environment.
• Has the ability to absorb complex technical and commercial information.
• Quality driven - you have a strong eye for the aesthetic, and you set yourself and others (your team, vendors, advertisers, etc) the highest professional bar in all situations.

Be a part of the Publicis Groupe family, one of the world’s most progressive and dynamic modern communications businesses, enjoying all the perks that come with our network offering:

• A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing
• A creative, fun and rewarding office environment backed up by our Publicis Liberté flexibility approach “working your way, with us!”
• Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network
• Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
• A culture of open feedback and support to reach your goals through our Career Conversations program
• A committed Diversity, Equality and Inclusion strategy driven through our Viva! Women, Égalité, enABLE and Embrace (reconciliation action plan) programs 
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year
• Parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits
• Access to counsellors, psychologists and professionals through Sonder - an all-in-on digital wellbeing technology platform designed to support psychological, medical & safety needs

Publicis Media, as a part of Publicis Groupe believes that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions. We encourage applications from Indigenous Australians, people with disability, people from diverse cultural and linguistic backgrounds, mature age workers, and lesbian, gay, bisexual, transgender and intersex (LGBTI) people.