Media and Comms Advisor

  • Full-time

Company Description

The Property Council of Australia is the champion of Australia’s largest industry that employs more than 1.4 million Australians and shapes the future of our cities. Our members include large and small companies that invest in, own, manage and develop all forms of property as well as providers of professional services to the industry.

Job Description

Creation and implementation of communications, media (traditional and social), press releases, media requests, editorial content, promotional tools and collateral. 

To create and effectively manage communications that optimise member, stakeholder and political engagement.

Key responsibilities

  • Responsible for creating externally facing communication as directed by NSW Executive Director, ACT Executive Director and NSW Deputy Executive Director, including but not limited to press releases, electronic communications, editorial and marketing content, ensuring all material produced is consistent and aligned with the Property Council branding guidelines.
  • Develop and implement media strategies around key campaigns, issues and events.
  • Identify media opportunities and execute.
  • Lead social media activity for the NSW and ACT division, including the preparation and uploading of content to ensure coverage of commercial events, advocacy submissions and member activity on social media channels.
  • Develop written marketing collateral to support events. 
  • Support advocacy team with relevant, strategic and timely media and communications advice to help achieve advocacy outcomes.
  • Operate as effective Property Council brand ambassador.

Qualifications

The ideal candidate will have

  • 3 to 5 years public affairs experience
  • Strong network of current and relevant media contacts
  • Excellent written and verbal communication skills, with ability to adapt style and medium to suit message and audience.
  • Demonstrated ability to operate responsively in fast-paced environment.
  • Ability to translate complex messaging in member facing and public facing communications effectively.
  • Experience in drafting persuasive communications.
  • Ability to be innovative and kept updated of new digital communications trends.
  • Ability to maintain attention to detail while working at speed.
  • Excellent time management skills and ability to prioritise to meet and exceed deadlines.
  • Highly organised and efficient – ability to juggle and prioritise many tasks at the same time using effective time management skills.
  • Political/advocacy campaign and member organisation experience desirable. tion or experience in communication, media or a similar discipline.
  • Relevant qualifications or equivalent experience in communication, media or a similar discipline.

Additional Information

The Property Council is proud to be named an Inclusive Employer 2022-2023 (Diversity Council of Australia). We encourage applications from people from a diverse range of backgrounds, including people with a disability. Please indicate your preferred method of communication in your resume and please let us know if you require any reasonable adjustments should you be contacted for an interview.

Property Council of Australia
Level 1, 11 Barrack Street
SYDNEY NSW 2000
P: 9033 1900
www.propertycouncil.com.au

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