Purpose of the role:

The Senior Research Manager is a part of NIQ’s Strategic Analytics and Insights (SA&I) team responsible for the SSA region. The role is to be a trusted adviser to our Brand and Media customers, matching SA&I solutions to the clients’ key business questions. Candidates are responsible for earned revenue, and driving revenue growth through retained business.

Candidates will need to have at least 6 years of experience in market research or key account management. They will also have strong interpersonal skills and use these to dive deep into the clients’ businesses, truly understanding the challenges and questions. They live and breathe clients and can demonstrate the value of SA&I solutions, thus driving engagement and client relationships. 

You will...

• Independently support the management of Brand and Media accounts on behalf of NIQ’s SA&I team, i.e. with the support of the Senior Research Manager act as the internal point of contact and trusted advisor for cross functional teams
• Support the understanding of client strategies, structures and key business questions to build sustainable client relationships and intimacy
• Deliver quality output to ensure retained business
• Understand and execute the value of the SA&I portfolio
• Work with the Business Development teams to meet and exceed client expectations and identify opportunities for upselling and cross-selling.
• Liaise cross-functionally/markets with other NIQ Brand and Media teams, with a focus on a holistic client centric experience
• Be accountable for the full project execution cycle from set-up to final presentation, delivering project excellence, ensuring high NPS from clients
• Keep abreast of market research methodologies, clients’ industry trends, and competitor activities
• Support the team lead with the upskilling of team members
• Positively contribute toward the culture and climate of the SA&I team and wider NIQ organization

You have...

• A post graduate qualification
• Minimum 5-6 years' work experience in market research with account management expertise
• Comprehensive knowledge and understanding of market research methods
• Strong client-oriented attitude
• Ability to build and maintain long-term customer relationships
• Able to “actively listen” to clients, identify business opportunities and understand how to provide strategic relevant output
• Strong design and reporting skills
• Willingness to go the extra mile
• Passion, energy and drive, enthusiasm to learn and develop
• Able to work autonomously and establish own priorities and objectives
• Comfortable working across teams, bringing together people from different areas of the business
• Highly organized and can manage multiple priorities simultaneously.

• Software skills/ MS Office, especially PowerPoint

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://www.nielseniq.com/global/en/ai-safety-policies.

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence.  All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion