Bases Senior Analyst (Ad/Design/Neuroscience)
- Full-time
Job Description
About this position
When you join the Nielsen team, you’re signing up for an experience that requires flexibility, curiosity, and passion. As a Sr. Research Analyst, Advertising and Design you will:
Help to develop the Nielsen Advertising and Design Solutions business through strong project delivery by partnering with Client Development teams and Analysts on multiple accounts. Accountable for helping to achieve, exceed and deliver on client revenue targets through excellence in partnership with the rest of the client-facing team. Become a trusted advisor as it relates to Nielsen Advertising and Design Solutions to both internal and external clients. Ensure success of client deliverables through effective project and timeline management
Responsibilities
- Responsible for successful and timely delivery of projects through strong day-to-day internal and external project management – which will drive better innovation outcomes, seeking assistance as needed
- Good time and project management skills, able to manage projects with some supervision
- Ensures client deliverables are consistent with client business decisions and strategy
- Learn to consult with clients to understand initiative-level priorities for packaging redesign and or advertising and build a broad understanding of client business issues and solutions
- General knowledge of Nielsen Innovation Practice products and services especially Nielsen Ad Optimizer, Nielsen Design Audit, Navigator, and Pack360, as well as understanding of broader Nielsen solutions that impact innovation
- Demonstrates strong analytical and client communication skills
Qualifications
- University degree in Marketing, Economics or related field a must
- Minimum of 4 years of relevant experience in marketing research or a related field.
- Analytical proficiency
- Strong verbal and written communication skills
- Strong Business English knowledge, both verbal and written
- Strong client/customer service, project management, organizational and multi-tasking skills
- Public speaking ability
- Experience with NielsenIQ technology solutions
- Experience with statistics, research techniques, and experimental designs
Additional Information
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.
NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.
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Our commitment to Diversity, Equity, and Inclusion
NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.
We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.
Learn more about how we are driving diversity and inclusion in everything we do by visiting the NielsenIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion/
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