A luxury hospitality brand for modern travellers, Anantara connects guests to genuine places, people and stories through personal experiences and providing heartfelt hospitality in the world’s most exciting destinations. From pristine islands and tropical beaches to cosmopolitan cities, tranquil deserts and lush jungles, Anantara welcomes guests for journeys rich in discovery.

• Assist in the formulation of strategies to build a lasting digital connection with consumers through social media platforms, S-Commerce, Marketplace, E-commerce channels and Store activity.
• Deploy successful marketing campaigns and own their implementation from ideation to execution.
• Works with content creator(s) to plan and monitor the ongoing company presence on social media, including strategized campaigns and boosted posts.
• Lead the content creator to develop engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.
• Works with department stakeholders to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages.
• Analyses social media campaigns to gather visitor data and determine efficacy and areas for social media campaign improvement.
• Prepare online newsletters and promotional emails and organize their distribution through various channels.
• Manage app content and updates and maximise app as a sustainably driven marketing tool.
• Provide creative ideas for content marketing and update website.
• Acquire insight in online marketing trends and keep strategies up to date.
• Maintain partnerships with media agencies and vendors.
• Analyze marketing data and reports for company products and competitors.
• Manage and achieve agreed performance KPIs for assigned role. 
• Assist with quarterly reviews and annual budget preparations.
• Develop and maintain a close working relationship with CSO, GSO and affiliated representative partners.
• Participate and contribute to weekly Revenue Strategy Meetings to identify occupancy gaps, activate action plans and strategies to drive the business.
• Provide support and guidance to/within micro sales team.
• Any other ad hoc duties and responsibilities as assigned which may not be related to commercial activities but are related to managerial assignment for the overall running of the hotel.

• Bachelor’s degree in business, Commerce, Economics, Marketing or equivalent from an accredited and renowned University.
• Fluency in English, spoken and written is a must.
• One (01) year working experience as a Digital Marketing Executive or similar role.
• Hospitality experience would be advantageous.
• Good administration skills, good working knowledge of Windows Suite of programmes.
• Excellent interpersonal skills.
• Strong communication and writing skills.
• Excellent understanding of digital marketing concepts and best practices
• Good knowledge of different digital marketing tools and channels
• Good understanding in content creation. Photography and videography skill would be advantageous.
• Analytical mindset and critical thinking
• Ability to perform multitasking while handling with various assignments.
• Ability to use persuasion and negotiation tactics appropriately to achieve desirable outcomes.
• Enthusiastic to adjust practices according to changes while having a strong growth mindset.
• Proficient command of English in both verbal and written. Additional skills and experience in creative content writing would be an advantage.
• Ability to work under pressured environments.