Field Marketing Manager

  • Full-time

Company Description

Strategy (Nasdaq: MSTR) is at the forefront of transforming organizations into intelligent enterprises through data-driven innovation. We don't just follow trends—we set them and drive change. As a market leader in enterprise analytics and mobility software, we've pioneered the BI and analytics space, empowering people to make better decisions and revolutionizing how businesses operate.

But that's not all. Strategy is also leading a groundbreaking shift in how companies approach their treasury reserve strategy, boldly adopting Bitcoin as a key asset. This visionary move is reshaping the financial landscape and solidifying our position as a forward-thinking, innovative force in the market. Four years after adopting the Bitcoin Standard, Strategy's stock has outperformed every company in the S&P 500.

Our people are the core of our success. At Strategy, you'll join a team of smart, creative minds working on dynamic projects with cutting-edge technologies. We thrive on curiosity, innovation, and a relentless pursuit of excellence.

Our corporate values—bold, agile, engaged, impactful, and united—are the foundation of our culture. As we lead the charge into the new era of AI and financial innovation, we foster an environment where every employee's contributions are recognized and valued.

Join us and be part of an organization that lives and breathes innovation every day. At Strategy, you're not just another employee, you're a crucial part of a mission to push the boundaries of analytics and redefine financial investment

Job Description

Field Marketing Manager 

Paris, France. 

4-month Fixed Term contract (potential to extend)  

Job Description 

The Field Marketing Manager will be a hands-on and data driven strategic partner for field sales and business development teams, acting as a liaison between Corporate Marketing and the regional sales teams to build alignment and communication to achieve regional business goals, pipeline and revenue targets. The person in this role will create and execute on a marketing plan to support prospecting, lead & pipeline generation and closed revenue, as well as support customer marketing initiatives including the customer reference program and customer marketing programs. The candidate should have the ability to manage multiple projects simultaneously, with an eye for detail and a willingness to work together as a team to meet our deadlines and lead generation goals. The FMM has the ability to act as a spokesperson and a brand ambassador for our products and services (when necessary). The right candidate is someone who doesn’t just execute tasks across multiple projects but takes on full ownership and accountability for all the pipeline and revenue goals in the Northern Europe region. 

The company offers a competitive market salary and a transparent bonus structure along with a package of benefits. 

Your Focus: 

  • Work in cross-functional teams and collaborate closely with sales, business development and others in planning, development, execution and measurement of field marketing activities.  

  • Drive Regional Marketing Programs to support lead gen, prospecting, pipeline and revenue generation programs 

  • Working with sales leadership to build and execute go-to-market strategy for the North European region. 

  • Take full ownership and accountability of field marketing programs, including events, sponsorships, paid media, webinars, brand awareness campaign, online campaigns and more, to showcase customer success and demonstrate the value of the product to support customer retention and new customer acquisition. 

  • Plan and align joint marketing with our key partners.  

  • Facilitate and track lead distribution and follow up activities with sales and business development teams. 

  • Track and report campaign metrics as well as overall ROI 

  • Manage project timelines, quality, resources and budget to plan, which may include the management of external agencies 

  • Ensure collaborative feedback from sales leadership is delivered back to global marketing to drive alignment of regional marketing investment to sales 

  • Collaborate with regional and global marketing peers to plan, develop and execute local marketing programs. 

  • Improve Marketing-Sales-Customer engagement by being the conduit for the region into Marketing (e.g. Corporate Marketing at HQ and Product Marketing), local priorities and advocacy, and providing field sales and customer/prospect feedback on company Marketing and Product initiatives 

  • Deliver communication to the sales team regarding program information, updates, expected involvement and access to promotional materials 

  • Work closely with regional and the global marketing team at HQ (Digital marketing, Product marketing) and cross functional peers to ensure relevant and accurate solution messaging is delivered across all events and campaigns. 

  • Support and a facilitate customer marketing initiatives – including securing customer participation in regional and national marketing activities including press releases, case study write-ups, speaking sessions/presentations at company’s flagship events, participation in industry events/awards, etc. 

Qualifications: 

  • Education: Minimum Bachelor’s degree or comparable vocational education 

  • 8+ years marketing experience 

  • Strong field marketing background and execution experience, preferably in the SaaS space 

  • Fluent oral and written skills in English required 

  • Knowledge of Enterprise Software Industry and B2B Go to Market processes and tactics 

  • Experience in working within a customer focused sales environment with an understanding of sales channels and market segments

I'm interested
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