McDonald’s is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. As the global leader in the food service industry, our legacy of innovation and hard work continues to drive us.
From drive thru updates to delivery to mobile order and pay, we are innovating quickly and growing. Joining McDonald's means thinking big and preparing for a career that can have influence around the world.

At McDonald’s, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements.

While most of us are working remote during COVID-19, we're excited to get back to our state-of-the-art headquarters in the booming West Loop of downtown Chicago! It's set up to be a global hub that cultivates collaboration:

• Take a class at Hamburger University
• Sample future items in our Test Kitchen
• Utilize the latest technology to connect with your team around the globe

We are an equal opportunity employer committed to the diversity of our crew members, staff, operators, and suppliers. We promote an inclusive work environment that creates feel-good moments for everyone. We are interested in people who enhance our company culture: Does this role interest you? We encourage you to apply even if you don’t meet every single requirement!

In this role, you will:  

• Contribute to the development of a long-term CRM and Loyalty program measurement and analytics framework for the US, in collaboration with internal Analytics & Insight COE team and cross-functional leadership.
• Manage and execute against key deliverables in a fast paced environment.
• Manage relationships with external advanced analytics and data science agencies, inclusive of managing external deliverables and setting priorities.
• Use basic statistical concepts (linear regression, logistic regression, decision trees, etc.) to understand impact of various behavioral variables on sales and other critical metrics that we use to measure success of our investments.
• Create and present analytics findings/insight to marketing and functional leadership. Storytelling is extremely important for this role so that we ensure insight is understood and used broadly across the key partners.
• Provide leadership and technical consulting to enable detailed, data-based recommendations and insight to senior members of US Marketing and Owner Operator leadership.
• Develop and manage sophisticated methods of analyzing our customer data, including creating proper hypotheses and measurement strategies across our Owned and Paid channels with the intent of gaining a deep understanding of our growth drivers.
• Liaise with Global Technology to ensure supporting infrastructure is set up for success.
• Collaborate with global market Analytics & Insights leads to share methodologies and expertise.

• Bachelor’s degree in Economics, Math, Computer Science or similar
• Master’s degree preferred
• Related work experience and results oriented performance
• Excellent written and verbal communication techniques- both formal and informal
• Experience explaining complex concepts to a non-technical audience
• Detailed understanding of the digital world, with preference towards Retail and QSR
• Previous corporate or consulting experience in managing sophisticated analytical projects in large cross-functional organizations such as retail, restaurant or food service, CPG, financial services, etc.
• Previous experience with complex CRM and Loyalty programs, including the analyses and data that drive success
• Hands-on experience with analytical techniques like regression (multivariate, logistic, etc.), customer modeling (segmentation, CLV, propensity modeling), forecasting (demand, sales), baselining, etc.
• Knowledge and expertise working with relational databases and large datasets. We have a multi-cloud architecture at McDonald’s, so experience with both AWS and GCP environments a plus
• Ability to independently own and drive multiple work streams, often balancing competing and changing priorities
• Strong academic qualifications, including advanced understanding/coursework in Math, Statistics, Business, Technology, or related field
• Proficiency in one or more statistical programming languages (R, Python, SAS) and in creating complex queries in SQL
• Proficient in Tableau or other data visualization tools
• Experience with Alteryx a plus
• Proficient in PowerPoint / Excel

McDonald’s is committed to providing qualified individuals with disabilities reasonable accommodations to perform the essential functions of their jobs. Additionally, if you (or another applicant of whom you are aware) require assistance accessing or reading this job posting or otherwise seek assistance in the application process, please contact [email protected]

McDonald’s provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Nothing in this job posting or description should be construed as an offer or guarantee of employment.