Legal & General (L&G) is a leading UK financial services group and major global investor. 

We’ve been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders. 

We are one of the world’s largest asset managers and provide powerful asset origination capabilities. Together, these underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income.  

Our Group Functions provide the services that all areas of the business need. This requires a talented and diverse team behind the scenes, who enable everyone at L&G to do what they do best.  

Joining us means helping to improve the lives of our customers and contributing to the success of the business every day. 

We’re looking for a talented and data-driven Digital Analyst specialising in Insights to join our Optimisation and Analytics team within Partnerships. If you’re passionate about uncovering insights from data and want to shape exceptional customer outcomes through optimisation initiatives, this is your opportunity to have meaningful impact.

In this role, you’ll leverage data to generate valuable insight while applying strong problem-solving skills to identify high-impact opportunities. You’ll work with teams across the business to deliver customer-centric improvements to digital journeys, helping to drive measurable improvements in performance and user experience.

What you’ll be doing:

• Delivering insight deep dives and data-driven recommendations to improving key business KPIs
• Supporting the full lifecycle of insight projects from initial requirements through to delivery, managing stakeholders throughout
• Producing dashboards, reports, and ad hoc analysis while ensuring consistent, robust, and efficient measurement approaches
• Supporting trading forums with performance insight and relevant updates
• Investigating digital performance issues and supporting resolution activities to minimising customer and commercial risk
• Identifying opportunities to improving customer outcomes in line with Consumer Duty standards
• Supporting A/B testing and experimentation to ensuring maximum insight is gained from all activity
• Developing in-depth knowledge of the digital estate, customer journeys, and measurement strategy to informing recommendations

Who we’re looking for:

• Strong knowledge of digital analytics tools such as Adobe Analytics or Google Analytics
• Experience working with A/B testing and experimentation tools and applying statistical thinking (e.g. Adobe Target, Oracle Maxymiser, Optimisely, VWO)
• Knowledge of session replay, heatmaps, and dform analytics (Glassbox, SessionCam, HotJar, Decibel, FullStory)
• Familiarity with customer feedback and usability testing tools and approaches (Qualtrics, Qualaroo, Usabilla, UserTesting, UserZoom)
• Some experience with Python or similar for data manipulation would be advantageous
• Understanding of web technologies including tag management, data layers, and content management systems
• Strong communication and data visualisation skills, with the ability to present insight clearly to a range of stakeholders
• A collaborative approach, with strong relationship-building skills and the confidence to act as a subject matter expert in digital analytics

Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:

• The opportunity to participate in our annual, performance -related bonus plan and valuable share schemes
• Generous pension contribution
• Life assurance
• Healthcare Plan (permanent employees only)
• At least 25 days holiday, plus public holidays, 26 days after 2 years’ service. There’s also the option to buy and sell holiday
• Competitive family leave
• Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice (permanent employees only)
• There are many discounts we offer – both for our own products and at a range of high street stores and online
• We’re creating net‑zero carbon workplaces by 2030 by investing in our sustainable, modern offices across the UK, all designed to bring people together and elevate the in‑person experience

At L&G, we believe it's possible to generate positive returns today while helping to build a better future for all. 

If you join us, you’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.

We care passionately about outcomes rather than attendance and are therefore open to discussing all kinds of flexible working options including part-time, term-time and job shares. Although some roles have limited flexibility due to customer demand, we accommodate requests when we can. 

It doesn’t matter if you don’t meet every single criterion in this advert. Instead, think about what you excel at and what else you can bring in terms of strengths, potential and connection to our purpose.