Content Marketing Associate
- Full-time
Company Description
Insightsoftware is a growing, dynamic computer software company that helps financial reporting solutions. At insightsoftware, you will learn and grow in a fast-paced, supportive environment that will take your career to the next level. We are looking for future insighters who can demonstrate teamwork, results orientation, a growth mindset, disciplined execution, and a winning attitude to join our growing team!
Job Description
insightsoftware is looking for an experienced Content Marketing Associate with technology and/or accounting experience to join our team. You will work on all of our marketing content initiatives, across multiple platforms and formats to drive sales, engagement, retention, leads and positive customer behavior.
Our ideal candidate is an experienced professional with a track record working on a content team in a multi-product environment and with demonstrable creative writing skills. This is a hands-on position that is perfect for a skilled creative writer with a strong collaborative skillset. If you experienced in content optimization, brand consistency, segmentation, and meaningful measurement, we would like to meet you.
Responsibilities:
- Measurement - Manage and measure team and channel for effective delivery and to ensure right balance of content marketing effort.
- Planning - Work with content team, the wider marketing team, and cross-functionally to work on the creation of the overall marketing calendar, which encompasses all our business categories.
- Standards - Responsible for following standards and best practices for content creation, maintenance, content retrieval, and content repurposing. Own and adhere to the content marketing style guide.
- Writing – Take a hands-on approach using your strong writing skills which include the ability to write persuasively, the ability to formulate a unique voice representative of our brand, the ability to put yourself in your reader’s shoes, and the ability to explain the benefits of our products or services in a way that’s creative and serves the reader’s interests.
Qualifications
- Bachelor's degree in Journalism, English, or related subject.
- 3-5 years of hands-on marketing experience, including 2-3 years minimum content marketing.
- Strong written and spoken English with a keen eye for detail.
- Excellent time management skills with the ability to prioritize and shift workload to meet deadlines.
- Thrives in a fast-paced work environment; flexibility is a must.
- Experience in B2B and technology and/or accounting required.
- Hands on experience with MS Office and WordPress.
- Previous experience with Wrike, preferred.
Additional Information
All your information will be kept confidential according to EEO guidelines.
We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
** At this time insightsoftware is not able to offer employment sponsorship **
** At this time insightsoftware is not able to offer sponsorship to candidates who are not eligible to work in the stated work location. **