ARKET은 2017년 H&M 그룹에서 새롭게 선보인 브랜드이며, 17년 8월 영국 런던에서 첫 매장을 오픈하였습니다. ARKET은 고객이 좋은 선택을 하고 삶을 즐기며, 더 나은 세상을 위해 기여할 수 있도록 영감을 준다는 컨셉을 바탕으로 여성복, 남성복, 아동복, 홈웨어 이외에도 seasonal한 vegetarian menu를 제공하는 카페를 경험하실 수 있습니다.

우리 비지니스의 핵심은 Quality, Sustainability, 그리고 Transparency 입니다. 브랜드로서 저희의 비전은 “the most loved lifestyle destination”이 되는 것이고 다양한 연령층에 닿을 수 있는, 내구성이 좋고 well-made된 product를 오랫동안 사용할 수 있도록 합니다.

ASSIGNMENT

A. E Commerce Specialists are responsible for managing the development and maintenance of online stores and are also tasked with coming up with new strategies based on the review of NPS, business analytics and etc. / together with, supporting OMNI SALES Manager

B. Responsible for product descriptions and campaign contents translation. Support Global/local teams on developing, sustaining, and growing ARKET brand through social media, web content, email and video.

RESPONSIBILITIES & TASKS

E commerce

•Know the market through continuous analysis of sales KPIS and competitors and their customer offer.

•Bring creative ideas to the table every day, to find better ways of accomplishing our customer objectives

•Responsible for determining the design/format and function/features of the website in order to maximize clarity and ease of navigation for  customers. They will liaise with the Web designers to develop and alter the website as needed.

•Responsible for the coordination, participation and completion of projects.

•Prepares reports for upper management regarding status of project.

•Present plans for any new advances or initiatives to improve the company’s online presence and e-sales.

•Manage timelines and identify areas of opportunity for efficiency and cross-functional alignment

•Secure product enrichment process on daily basis and communicate with relevant departments to make sure all products are enriched on time with right information

•Data mining, GA, CRM

Digital contents translation and copywriting

•Translate global content to local platforms of any kind.

•Identify customers' needs and gaps in our content and recommend new topics.

•Translate product copy according to brand tone of voice.

•Coordinate with head office to ensure delivery of product descriptions.

•Act as guardian of the brand tone of voice in Korean.

•Develop and maintain an e-commerce fashion glossary.

•Translate and adapt copy for digital marketing channels such as Facebook, Instagram, Kakaotalk and etc.

Leadership

•Take a leading role in a cross-functional (sales/brand/IT/BT/logistics/customer service/external) context to improve customer satisfaction & drive sales, partnering and building relationships

•E commerce / Online merchandising experience (2~4yrs)

•Genuine interest in e-commerce

•Proficient English skills

•Excel skills

•Great analytical skills

•Used to working in a digital environment using supporting systems. Preferable experience of one or several of hybris PCM/HMC, Adobe Experience Management, Apptus eSales, Google Analytics.

Interview process:

1차 / 2차, (3차 Optional)