Senior PR & Celebrity Specialist

  • 357 N Beverly Dr, Beverly Hills, CA 90210, USA
  • Full-time
  • Department: COS

Company Description

Are you looking for a new & rewarding opportunity? Do you enjoy working with people to achieve great results? If you answered yes, then this Senior PR & Celebrity Specialist role based out of Beverly Hills, LA is for you !

As Senior PR & Celebrity Specialist, you work with the Regional Communications & Marketing Manager, developing regional strategies to drive brand awareness, increase media coverage and engagement and grow brand affinity, in line with the Global and Regional objectives.​

 You follow Global COS initiatives and lead the implementation of the local US media & VIP plan in order to grow the brand community across all media channels, including VIP/Celeb relations.​

Job Description

  • Responsible for the coordination and implementation of PR and Celebrity strategies for the region​
  • Manage several projects from beginning to end with budget management responsibility​
  • Support marketing projects linked to PR and Celebrity work
  • Co-ordinate PR agencies and in-house showrooms in the management of media enquiries​
  • Report to the Regional Communications & Marketing Manager​
  • Evaluate and oversee the assessment of all PR Results and any agency performance with seasonal reports​, project recaps and competitor analysis
  • Manage the showroom; including but not limited to presentations, appointments, VIP seeding
  • Collaborate cross-functionally to leverage media opportunities, execute brand events and support larger brand partnerships 
  • Work closely with the Global Content & PR team on brand messaging, influencer partnerships, timelines and collection seeding​
  • Secure the information flow between external agencies, ensuring that all necessary press material is available when needed as well as secure strategic updates​
  • Communicate local PR & Marketing activities internally and secure that all relevant stakeholders are informed​
  • Liaise with relevant internal departments to share updates and reports​
  • Support the PR & Marketing Team in all relevant topics​; including branded media partnerships
  • Set the workflow for Regional PR sample co-ordination between Global PR & Marketing, Buying Team, agencies and showrooms​
  • Support and develop the annual Communications (PR & Marketing) strategy in line with business goals and secure the implementation
  • Support in providing feedback on global strategies and brand planning
  • Support in the execution of 360 brand campaigns and key selling moments in the commercial plan to drive brand awareness & engagement, new customer acquisition and traffic​
  • As a media and VIP expert, provide knowledge​ on market shifts and optimise media and VIP relations for the NA region to build the brand and gain media coverage​ that can extend globally
  • Identify, develop and execute VIP/Media strategies and creative campaigns regionally
  • Create reports and analyse around all PR & Marketing activities​
  • Plan, organise, and manage local brand events and press days ​including event logistics and PR strategies
  • Manage project budgets ​
  • Manage day to day work of the showroom and external partners & agencies across markets 
  • Provide global feedback on samples, trafficking and prioritisation of loans to optimize product coverage
  • Develop press releases, messaging​ and pitches
  • Support commercial & content planning for the region

Qualifications

  • Bachelor’s Degree in Communications, Marketing or equivalent years of work experience
  •  5 years’ experience In PR and Celebrity relations, Brand events and showroom management
  • Experience managing media partnerships and agencies
  • Proven experience of developing strategies abs leading brand projects
  • Good leadership skills and strong team player
  • Possess an entrepreneurial mindset
  • Able to think strategically and see the big picture while knowing how to execute it tactically
  • Strong understanding and passion for the COS brand
  • Ability to anticipate future actions that may be required
  • Ability to handle multiple tasks/projects with adherence to deadlines and budgets
  • Able to work both as a team and independently
  • Flexible to adapt to shifting priorities
  • Strong project management and analytical skills
  • Excellent communication skills
  • Must be able to travel 20%, especially during busy seasons

Additional Information

Over the last 10 years we have carefully built a culture where our people are supported, inspired and encouraged to be the best they can. Our brand is creative, forward thinking and modern; choosing longevity over passing trends.  
We set the bar high at COS; we are committed to recruiting great people, offering an environment where talent is recognised and valued. We believe that a diverse workforce plays an important role in the success of COS. We celebrate individual differences and appreciate the contribution that all our colleagues make. 

All your information will be kept confidential according to EEO guidelines.

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