With Enpal we are pursuing the dream of building the largest renewables community in Europe.

How do we do this? Enpal finally makes solar easy: We rent solar systems, electricity storage devices, wall boxes and heat pumps at an all-inclusive rate, supplemented by a low-cost green electricity rate, and intelligently networked to form an integrated overall solution. True to the motto “digital, decentralized and 100% renewable“, our heart beats both for the rapid development of a company and for combating the greatest challenge of our generation — climate change.

As the first green unicorn in Germany, we see it as our duty to further advance our mission of green energy for everyone. Be part of this success story and change the world together with us!

We are seeking a Marketing Technology and Analytics Specialist, or as we like to say, a "superstar," to enable our marketing team with the optimal analytics and tech setups. This role is pivotal in enhancing our marketing strategies through insightful analytics and optimized tech tools.

Key Responsibilities

• Initial Focus: Ensure accurate implementation of Google Tag Manager, conversion pixels, and tracking across various marketing channels.

• Ongoing Duties: Support the marketing team by providing essential analytics and data to optimize performance to help drive the experimentation culture

• Reporting and Integration: Automate and manage comprehensive marketing reports for daily operations and channel testing. Collaborate on the integration of systems with marketing partners to streamline and enhance functionalities.

Mandatory:

• Minimum of 2 years in Analytics/MarTech.

• Strong experience in setting up and managing conversion pixels and events across various marketing platforms (e.g., Google Ads, Meta, Native ads) and analytics tools (e.g., Mixpanel, Amplitude).

• Expertise in Google Tag Manager and Google Analytics.

• Highly analytical mindset and robust Excel skills (manage and automate reports).

• Foundational knowledge of front-end programming (mainly JavaScript).

• Excellent teamwork and communication skills, with the ability to engage effectively with colleagues and stakeholders.

Desired:

• Familiarity with MySQL.

• Technical understanding of APIs

• Experience with Webflow for creating and optimizing landing pages.

• Basic proficiency in Italian is advantageous but not required.

We are excited about the prospect of meeting you! We promise a quick and clear interview process, allowing us to learn more about each other and explore potential fit