Head of Mid Market Sales, EMEA
- Full-time
- Recruitment type: Permanent
Job Description
Join the team redefining how the world experiences design.
Hey, g'day, mabuhay, kia ora, 你好, hallo, vítejte!
Thanks for stopping by. We know job descriptions can feel a bit formulaic sometimes, but we promise Canva is anything but. If you're drawn to what we're building and you see yourself in this role, we'd love to hear from you.
Where and How You Can Work
Our London office is the hub for this role — and that's intentional. MidMarket sales is a craft that's sharpened in a room together, especially for a team that's still being built. You'll be in-office, leading by example and helping early-career sellers grow their judgment alongside their numbers.
What You'd Be Doing in This Role
MidMarket is one of Canva's biggest untapped opportunities in EMEA — and this role is about turning that into a real, repeatable business. You won't inherit a playbook; you'll write it.
At the moment, this role is focused on:
Building and leading a high-performing, multilingual MidMarket sales team in London, running a consistent remote-first sales motion across UK, France, and Germany
Designing the sales playbook from the ground up — how we prospect, qualify, close, and measure in this segment
Driving ARR from both net-new logos and converting Canva Free/Pro users into Business and Enterprise SKUs
Building a partnership model with resellers that generates pipeline in markets where marketing investment is lower
Partnering cross-functionally with Marketing, Partnerships, and Customer Success so the right investment follows the MidMarket opportunity
Delivering a clean, data-backed view of MidMarket ARR contribution, pipeline coverage, and conversion rates — and owning the forecast from day one
You're Probably a Match If
You've carried a quota and closed deals — you know what good pipeline looks like because you've built it yourself, from prospecting through to close
You understand the science behind a high-velocity sales motion: how to reverse-engineer a target, qualify fast without being transactional, and coach reps to do the same
You have experience managing or closely mentoring early-career sellers — you know how to develop someone who is technically capable but still building judgment
You're comfortable building process from scratch, and you find that energising rather than overwhelming
You're rigorous with data, honest about pipeline health, and you don't wait to be asked when something isn't working
You're based in London or ready to relocate — this is an in-office role, and presence matters here
About the Team
You'll sit within Sales & Success at Canva — the Supergroup driving Canva's sales-led growth as we work toward becoming Canva in Every Business. MidMarket is a dedicated motion within that, focused on the heartland of the European economy: companies that need more than Pro, but aren't yet Enterprise. You'll work closely with B2B Marketing, Partnerships, Sales Operations, and Customer Success — and you'll be the internal voice making sure this segment gets the investment it deserves.
What's in It for You?
Canva has grown hugely over the last few years, but we're only just getting started. Here's a taste of what's on offer:
Equity packages — so you share in Canva's success
Inclusive parental leave policy that supports all parents & carers
An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally
Other stuff to know
We make hiring decisions based on your experience, skills and passion, as well as how you can enhance Canva and our culture. When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.
We celebrate all types of skills and backgrounds at Canva so even if you don't feel like your skills quite match what's listed above — we still want to hear from you!
Please note that interviews are conducted virtually.
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