BlaBlaCar : a high growth company

A successful and innovative global start-up, backed by Index Ventures and Accel Partners, in a rapid international growth phase, our HQ are based in Paris and we have international teams in Madrid, Milan, Warsaw, Hamburg, Moscow, London, Istanbul and Delhi. We are creating an entirely new, people powered, transport network. With dedicated customer service, state of the art web and mobile platforms, and a highly engaged community of users, BlaBlaCar is making road travel fun, money-saving and more efficient. We are always recruiting talented new team members to support our rapid growth.

Being part of the BlaBlaCar team means:

• you will have a positive social impact on the world, as we continue to make road travel smarter and more sustainable
• you will work in a fast-paced environment with a highly agile team of dynamic, hyper-motivated and talented individuals
• you will join a pan-European company, with a real international culture and vision; multi-lingual and highly mobile 

Define and evolve BlaBlaCar’s global social media strategy

• constantly brainstorming new ideas
• defining key messages, and their articulation for different channels and audiences
• prioritising channels and actions
• pushing an ambitious vision of how we can develop our social media presence 

 Implement BlaBlaCar’s global social media strategy

• project-managing coordinated actions across local communities, all in very different stages of maturity
• supporting the growth of nascent communities in new markets
• working to an agreed plan across social media platforms
• ensuring all content is delivered in the appropriate tone of voice, aligned and consistent with the global strategy and on-brand
• delivering a monthly blog content plan, writing strong, creative copy, and following it’s localisation across markets

 Lead social media best practises and benchmarking internally

• facilitating knowledge and resource sharing between local community managers
• sharing your own experience and knowledge by coaching and developing colleagues
• maintaining and updating your expertise on the social media landscape and tools
• obsessively benchmarking competitors and peers strategy
• attending / speaking at networking & industry events, acting as the company’s social media authority

 Monitor BlaBlaCar's e-reputation 

Mindset and Skills

• Outstanding English writing skills.

• Global vision: you speak several languages, are widely-travelled and happy to travel for work, and will feel at home working for a multi-local company, and with a team distributed all over the world.
  

• Hands-on approach: you will enjoy and excel in planning project meetings, as well as supporting the team in day-to-day execution.

• Expertise: you have a clear vision of how social media can build brands and businesses small and large, a strong understanding of how to engage, manage and grow social media communities, familiarity with social media management, monitoring and analytics tools (…). You are a proven social media expert.

• Creativity: you are a confident and insightful content marketer, able to brainstorm and generate plenty of relevant ideas. 

• Photoshop skills are a plus. 
  

 Experience

• Writing effective and compelling copy for the web and social media to suit different audiences and channels
• Delivering creative, relevant and action-driving social media output
• Transferable experience will be valued, if relevant

• Start: ASAP
• Contract : Long-term contract 
• Salary: Depends on profile and experience
• Position: Based in Paris 

To apply, please answer the following questions: 

1. Give us a surprising example of a brand which has a good strategy on social media and explain why
2. What current booming social network do you think will fall into oblivion in the coming year? 
   
3. Tell us in one tweet why you are perfect for this position 
   

Upload CV and cover letter. Please include in your cover letter your answers to the 5 questions and the URLs of the social media pages you have previously managed and any other relevant online presence.

Please note that without these 3 elements (CV, cover letter and answers to our questions), your application won't be reviewed by our hiring team.