Part of Kaplan Inc., the Kaplan Languages Group (KLG) is made up of Kaplan International Languages, ESL Education, and Alpadia Language Schools. Language travel is an inspiring business sector with lots of scope for fun and creative work. Our student’s study from 1 week up to a full academic year and we are proud to welcome language learners from over 100 countries, ensuring a great cosmopolitan mix in our classrooms across the globe. With a network of Kaplan International Languages and Alpadia -branded schoolsand summer camps spanning seven countries, KLG has the largest presence of any international language school in the English-speaking world, as well as France, Germany and Switzerland. In addition, ESL, Europe’s largest language education travel agency matches students with the right language course for them. 

We are now looking to recruit a talented Marketing Assistant/Executive, depending on experience, (Japanese and/or Korean speaker), whose focus will be to support, sustain and grow the strong presence of our brands in the Asia region, whilst also providing operational support for projects in other regions. The position is based within the regional marketing team, reporting to the B2B Marketing Manager. The role would involve working with an international team, based in offices across the world and would offer extensive exposure to international marketing, using a variety of digital and traditional offline channels.

The position would ideally suit someone with previous experience in a communications role, which required operating in both English and other languages, who is looking to join an international business with scope for career progression.

Responsibilities will include:

· Managing global projects aimed to enhance the relationship with our partner agents as well as keep them updated and knowledgeable of our products and USP

· Work with the B2B teams Sales and Marketing in activities to improve services towards our partners

· Develop initiatives that supports the B2B sales of the region

· Inputting regional requirements into global marketing plans

· Creating and implementing a marketing activity calendar to drive leads and conversion efforts through online and offline channels

· Sourcing and securing sponsorship / blogger partnerships / influencers

· Social media planning, research, and execution

· Communicating with target audiences and managing customer relationships

· Website and blog management: translating and proofreading content

· Writing compelling content for partners

· Outreach, digital PR, and best practice industry trends

· Organizing events such as conferences, seminars, receptions, and exhibitions

· Supporting the development of SEO strategy, including seeding content and link building.

· General marketing research, including competitor activity monitoring, to create new and creative campaign ideas

· Supporting the development and implementation of Regional Marketing projects, with focus on growing revenue and ROI

· Working with the content, email, design, and web teams to develop digital campaigns·

About you

To be considered for the position, you will need:

· Bachelor’s degree or above (desirable)

· Proficiency in Japanese or Korean, together with fluency in English (written and spoken), knowledge of both languages will be a plus

· Relevant marketing experience

· Keen interest in online trends, technology, social media, blogs, and travel

· Experience and passion in creating content

· Demonstrated ability to handle multiple tasks, to prioritize those tasks and meet deadlines

· Proven success in applying strategy, using marketing channels with focus on digital

· Knowledge of HTML, website management (CMS), and mass email (CRM)

· Complimentary experience of offline marketing (desirable)

· Ability to think creatively and contribute ideas

· High levels of energy and self-motivation

· Teamworking skills

· Innovative approach

What we will offer you:

This is a full-time, permanent position offering:

• The opportunity to develop your skills in an international environment, in the exciting field of language travel
• Flexible working policy (2 days of home working)
• A dynamic work atmosphere
• An environment where corporate ethics and sustainable development matter
• Discounts on medical insurance 
• Free language courses abroad every year
• Competitive salary 
• Lunch vouchers
• Free coffee and tea
• Free breakfast on Mondays and fresh fruit on Thursdays