"Leading the hospitality revolution", Accor is more than a hotel group. With luxury to economy, homestays to resorts, we are a holistic ecosystem of 40 brands in 110 countries, Talent and Solutions, ready to engage with the future’s endless possibilities. Accor has an offer to bring new life to the way you live, work, play and do business with a personalized guest experience.

Part of Loyalty & Partnership team within Accor global Digital & Business Factory division (D&BF), you are in charge of ALL Membership Subscription Strategy. You define the value proposition, activation and global expansion. You’ll collaborate closely with Regional Sales & Marketing Teams to expand the membership subscription revenue worldwide.

VALUE PROPOSITION

• Articulate & enrich the value proposition accordingly to constantly evolving customer needs & Accor digital, loyalty & brand assets
• Ensure competitive & technological watch on business travel & loyalty

STRATEGY PLANNING

• Identify, quantify & activate growth opportunities (ie. customer acquisition, activation and retention, new features, benefits or partners, new geographies…)
• Leverage all marketing touchpoints (on & offline, endorsed & stand alone…)

GLOBAL SCALE-UP

• Streamline & sublimate the product line with Marketing teams
• Scale up the product line, collaborating with worldwide Loyalty & Sales leaders

LEADERSHIP

• Manage and develop talents: Digital, Marketing, Commercial Performance

INTERNAL MARKETING

• Promote and educate internally on membership subscription products
• Demonstrate the added value for Accor, for ALL and for hotels
   

You capitalize on an existing product portfolio with strong European foothold, use internal & external benchmark and gigantic amount of datas and products in an always richer Accor environment, to give our guests even more reasons to be part of ALL and strengthen the Accor value proposition for hotel owners.

Subscription perimeter

Branded line : ALL PLUS, Accor Plus, ALL Signature, ALL PLUS China

• 27 brands from economy to luxury
• 4.000 participating hotels worldwide
• 4 regional Hubs to partner with

Accor playground

40+ brands from economy to luxury
5k hotels in 100+ countries
68M members of ALL loyalty program
95+ partnerships and sponsors such as AirFrance, Visa, PSG, Axa, IMG, Qantas…

• Master’s degree (Marketing, Digital)
• 5-7 years professional experience in Marketing, Loyalty and/or digital
• Experience(s) in hospitality is a plus
• Fluent in French & English
• Busines oriented & result-driven
• Pragmatic, convincing & innovative
• Used to deal with complexity
   

What benefits can Accor offer its employees?

A real Work life balance :

• Remote work : up to 12 remote days per month depending on team workflow. Extra allowance for /Reimbursement of IT equipment and other daily allowances
• For ‘autonomous framework’ employees (non-executive positions): 216 worked days including up to 12 days RTT per year according to the year.

Work Everywhere :

• Free access more than 500 hundred coworking space including in our own hospitality brand. Great opportunity to meet our hospitality employee
• Green allowance of up to 700€/annum for employees using eco-transport (such as electrical bike, scooter). Pass Navigo subsidised by a maximum of 75%
• The ALL Heartists program is the program dedicated to Accor employees. You can enjoy benefits (Gourmet, travel, well-being, sports…) at all our locations around the world, from luxury to budget, and with more than 70 partners. This is the opportunity for them to enjoy unforgettable stays and experiences all year round!
• On Issy Les Moulineaux Site: free coffee, conciergerie services, fitness center, 360 view on Paris, cafetaria, 2 restaurants, free parking

Attractive Finance benefits :

• Profit sharing compulsory and voluntary plans, with company matching contribution on employee’s investments up to gross 1300 €/year
• 700 €/year Allowance Green transportation such as electrical bike, scooter.
• Pass Navigo subsidised by a maximum of 75%
• Recommendation’s program: up to 1500 € gross as a reward for your involvement in the recruitment of qualified profiles

Learning & development:

Management talent at the earth our of HR Accor strategy.

We want you to feel free to dare and free to grow, by opening new doors to continuous learning and skills development. Challenge yourself and switch between jobs, brands, and career paths

Our Culture #BeALLyouAreWithALLyourHeart

At Accor, we are committed to diversity. Each individual, each personality, and each experience has its place to grow and make us grow collectively. Everything we do, we do with heart. We are creators of emotions, professionals of the human experience, open to others and the world around us.

• Our culture is inclusive. We value the richness of the 120 nationalities, the different backgrounds, the different stories that make up our company.
• We care for the world around us: our teams, our customers, our establishments, our environment are at the heart of our concerns. Our mission is human, essential: to bring cultures together, to open windows on the world, to provide unforgettable experiences, day after day.
• All our heartists are talents in the making, they are the future of our group and our hotels. Helping them grow professionally and develop personally according to their wishes and ambitions is our priority.
• Together, we imagine your future. Our group is large, with many opportunities, and the experiences are infinite.
• We dare to question the status quo. We challenge ourselves to always do better. We take risks, we dream the impossible and make it possible.
• Hospitality is teamwork, and we are stronger together. We believe in caring, we respect our differences and value all voices. We work as a team, saying what we do and doing what we say.