Product Development Creative

  • Full-time

Company Description

Hybrid work: Employees work in a hybrid model balancing collaboration in our office and remote work.  

Find a job that let’s your imagination run wild!  

Join our WildBrain CPLG team, part of the global WildBrain organization, to make us part of your story! WildBrain CPLG is a world-leading entertainment, sport and brand licensing agency, with offices in the UK, Europe, India, the Middle East, the US and Asia. With over 45 years of experience in the licensing industry, WildBrain CPLG provides its clients with dedicated licensing and marketing professionals and fully integrated product development, legal and accounting services. WildBrain CPLG believes that collaboration is about clarity, openness and trust, and is widely known for its no-nonsense, straightforward approach. The agency’s ASPIRE division is a leader in Corporate & Lifestyle brand representation and management.

About the Role 

As a member of the Creative Services team, the Product Creative blends creative support with consumer product development (apparel, home, toys, fashion) for the licensee base within their cluster. Reporting to the Regional PD Lead, you will be responsible for ensuring the clients’ approval processes are adhered to and support the creative execution of product category ranges including apparel, home, toys and fast fashion. Liaising with the local commercial team, global Creative team and Designers in Europe & Asia, the role requires a candidate who is inquisitive about product trend in the market.

Job Description

Creative Support:

  • Identify trends and develop inspirational materials across key categories such as apparel, accessories, FMCG, toys & home.
  • Utilizing WGSN provide weekly updates back to the team on emergent themes.
  • Scheduled comp shopping, store checks and competitor benchmarking
  • Generate creative guidance and compelling category mock-ups and visualizations for use in pitch materials to inspire the licensee base and new consumer product ranges.

Product Development:

  • Responsible for managing the end-to-end approvals process
  • Ensure all product submissions are managed in accordance with the submission process for the relevant brand.
  • Onboard and run sessions with new/existing Licensees 
  • Drive Licensee brand engagement for Peanuts, Teletubbies, In the Night Garden and many more by conducting style guide refreshers.
  • Deliver weekly updates to the Regional PD Lead including reports noting Licensee developments, status and asset updates.
  • Support the PDM and Regional Lead with the daily management of the samples cupboard and review physical production samples.

Project Management: 

  • Liaise with Licensors to ensure their feedback is appropriate and solution-driven.
  • Proactively manage Licensees range development ensuring to identify gaps in article development and/or standard of execution.
  • Maintain Monday.com listings for any creative work undertaken.
  • Provide training and guidance on systems, such as Mediabox where required to do so.
  • Manage and review quarterly Licensee reports highlighting designs in selection and those that have been selected / raised purchase orders.

Qualifications

  • Experience within licensing: good knowledge of the consumer product development and approval processes and experience in creatively driving range development.
  • A proactive, solution driven mind set to deliver against deadlines.
  • A good understanding of consumer product categories and their production limitations.
  • Proficient with using online approval software including running reports.
  • Adobe Creative Suite and Microsoft packages.
  • Ability to communicate a clear change in design/direction whilst managing all stakeholders.
  • Wider knowledge of licensing and popular products in the market and a natural interest in consumer product.
  • Excellent time management skills, used to managing multiple projects.
  • An eye for detail

Additional Information

What We Offer  

Working at WildBrain is more than a job — it’s the opportunity to join forces with extraordinary, insightful and imaginative people who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality. We offer competitive benefits and we invest in our people and their future. Some of the perks we have are private insurance, income protection, gym subsidies, bonus time off, employee share programmes and flexible working.  

Our Commitment  

Diversity and Inclusion are in our DNA. As a global leader in kids and family entertainment, we strive to reflect and honour the diversity of our audiences around the world. We believe that creating diverse and inclusive content & brands begins with fostering a culture of belonging at WildBrain. To us, a culture of belonging is one where we celebrate and welcome the diversity of all employees, stakeholders, and external partners and strive to create an environment where every individual feels valued, respected, and brings their authentic self to work.   

We demonstrate our commitment to this by striving to provide a supportive work environment and a corporate culture that welcomes and encourages equal opportunities for all employees. We recognize that people bring experience and talent that goes beyond the technical skills and requirements of a job. If you possess similar experience that is close to what we’ve listed here, we encourage you to please still consider applying. We strongly believe that diverse experience, transferable skills, and passion are key! WildBrain accommodates people with disabilities throughout the recruitment and selection process. Applicants are encouraged to make their needs known in advance if accommodation is required.  

About WildBrain:  a parent company of Wildbrain CPLG

At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° IP management, we are experts in content creation, audience engagement and global licensing, cultivating and growing love for our own and partner brands with kids and families around the world. With approximately 13,000 half-hours of filmed entertainment in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Caillou, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart.  

Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Strawberry Shortcake: Berry in the Big City; Sonic Prime; Chip and Potato; Teletubbies Let's Go! and many more. Enjoyed in more than 150 countries on over 500 platforms, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered over 1 trillion minutes of watch time. Our television group owns and operates some of Canada’s most-viewed family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide.   

WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at wildbrain.com.  

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