The Loyalty Program Coordinator is responsible for the day-to-day coordination, management and execution of the rue21 Loyalty Program. The Loyalty Program Coordinator will report to the Sr. Manager, CRM & Loyalty. This position is responsible for the promotional planning and coordination of bonus points events, store training initiatives, special loyalty offers and other program management needs for the loyalty program. The Loyalty Program Coordinator must be a team-player who can work cross-functionally with multiple teams and departments across the organization. The role will also be responsible for regular program reporting to keep teams and leadership up to date on loyalty program performance and progress against goals and KPIs.

Responsibilities:

• Manage a planning marketing planning calendar to support the loyalty program
• Report out on loyalty program KPIs weekly and ad hoc as needed
• Manage loyalty lifecycle campaigns and communications
• Attend, organize and lead meetings
• Coordinate promotions across multiple teams
• Work with external vendors
• Work closely with the Email/SMS teams, Brand/Marketing teams, Store Operations, Customer Service and Pricing teams
• Partner with Analyst, CRM Targeting & Analytics to report out on loyalty campaign performance
• Coordinate and execute loyalty program offer testing

• Bachelor’s Degree in Marketing, Business, Communications or similar field
• 0-1 years of experience in Marketing, Retail or similar
• Proficient in Microsoft Office, especially Outlook, PowerPoint and Excel
• Strong verbal and written communicator
• Able to multi-task
• Organized, self-starter
• Shows curiosity, ambition and a willingness to learn

WE OFFER

• 401k
• Competitive Benefits Package
• Flex Time
• Over 3 Weeks PTO After 1 Year
• Casual Dress Code
• Merchandise Discount
• Great Work Culture

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