Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Senior Vice President, Data & Analysis (Commerce)

The Data & Analysis team uses data-driven insights to fuel strategic growth for clients. We believe that data should never exist in a vacuum; instead, it should be put to work to bring the best ideas and stories to our clients.

To help with this, we’re looking for an outstanding Commerce SVP— someone who can lead data-driven strategy to align with client goals, develop innovative solutions to solve marketing challenges, and collaborate with clients and Digitas leadership. Sound like you? Read on.

Job Responsibilities:

As SVP, Data & Analysis, you’ll serve as a key Digitas thought leader, aligning digital strategy with a client’s broader business goals and objectives.  Your clients’ needs will vary, and may include retail media, DTC, integrated marketing, media, CRM, segmentation, and/or primary research.

Day-to-day, your role includes:

• Driving the use of data in decision-making throughout the organization, partnering with experts, vendors and organizational leaders to get it done
• Demonstrating expertise in responding to analytic and strategic client issues, including enterprise-wide interactive strategy, strategic budgeting decisions, competitive assessments and business-case analyses
• Making significant contributions to business development by leading new business initiatives and establishing relationships with prospective clients
• Codifying and evolving the way Digitas thinks about and goes to market with Commerce measurement solutions; may include productizing solutions as differentiators for the agency
• Developing a framework for all aspects of commerce marketing and managing a broad strategic resource pool of strategists across all levels
• Collaborating across functions, coordinating with general managers across Creative, User Experience, Technology, Media Planning and Project Management teams
• Establishing partnerships with emerging technology and data providers through an innovation initiative
• Providing methodological support, coaching, training and advice to S&A staff on various levels across multiple client and internal assignments
• Codifying and publishing formal frameworks and methodologies for approaching major data and strategic issues, leveraging existing Digitas intellectual capital and developing innovative concepts

We’re looking for strong, impactful work experience, which typically includes:

• A Master’s degree, preferably in Math or Economics, plus 15 or more years of strategy and operations experience in advertising, management consulting, marketing or interactive consulting
• Expertise in the digital world and a masterful understanding of multiple industries, including commerce, retail media, and  CPG
• Experience with retail data, beyond retail media performance, i.e., AMC, Walmart Luminate, Kroger Stratum
• A strong knowledge of integrated marketing and retail media platforms
• Exposure to audience-based marketing, and programmatic advertising
• Proven leadership ability and strong, impactful client relationship experience
• Experience managing a team of experienced employees
• Strong critical thinking and problem solving skills
• Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
• Stellar communication and presentation skills: we need someone who’s articulate, engaging and straightforward – and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programs
• A willingness to travel as needed—keeping an open mind to new places, new faces and new ideas

Got what it takes? We’d love to hear from you!

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Digitas is an equal opportunity employer.