Content Strategy Executive (Entry Level)

  • Full-time

Company Description

We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.


Zenith Global are the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.

 
We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Reckitt, TikTok, Edrington, Coty, Electrolux and Nestlé.
 

Job Description

As a Content Strategy Executive, you will support with the planning and execution of content strategies for major global brands – current clients include The International Olympic Commitee, EE and Essity. 

Your day-to-day tasks will be varied, but will include using a portfolio of cutting edge digital data sources to understand a brand’s audience. As you grow in the role you will be expected to support the Content Directors to produce strategy documentation for our clients based on this research.

You will also get involved in ideation sessions so we are looking for someone who is a team player with a creative mind.


Responsibilities:

  • Work on content audits for UK and global network clients
  • Analysis of search and social listening data, using tools like NetBase and Google Keyword Planner
  • Provide detailed rationale for all insights
  • Support brief leads to deliver a response to organic and new business briefs
  • Be part of a pitch brief response teams and support brief lead to consolidate search, social and audience insights to present to planners and new business team
  • Deliver high quality outputs in Excel, Word and Powerpoint
  • Be part of ideation sessions and help facilitate as required
  • Work with wider Publicis Media Learning and Development to become a great media strategy all-rounder
     

Qualifications

  • Excellent writer, listener and communicator with strong attention to detail
  • Ability to deliver work within short time frames and meet tight deadlines, effective timekeeping and time management
  • A genuine interest in the theory and practice of marketing

Desired Skills:

  • Language skills such as German, French, Spanish, Italian a bonus but not essential
  • Familiarity with Microsoft Excel

Additional Information

At Zenith Global, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.


We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen!, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.


Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.
 

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