Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people.  We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work.  We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work.  Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships. To learn more, visit www.zenithmedia.com

Overview:

Prepare and implement media plans for client accounts across all types of media.

 Responsibilities:

• Provide research for and write media Point-Of-Views (POVs).  Assess various variables including, but not restricted to: circulation, audience information, scale, penetration, and product or service usage.
• Develop media strategy and recommendations under supervisor guidance.
• Present media plans and provide plan maintenance including objectives/strategies and updates.
• Maintain stewardship of reports including competitive reports using “Kantar” software to assess media schedules of competitors. Be capable of interpreting competitive data and relaying conclusions.
• Prepare flowcharts and budgets for media plan using Excel, PowerPoint, and planning-specific software.
• Prepare and issue buying specs and guidelines to buyers including GRP goals and budgets for use in negotiations.
• Review and verify media buys to ensure proper execution.
• Meet with sales reps to analyze value and applicability of media vehicles for client media plan.
• Liaise with internal Strategic Resources department for use of syndicated resources.
• Be willing to participate in more advanced functions as part of training and development.
• Resolve routine, but complex questions and problems.
• Be accountable for work quality to Zenith standards.
• Demonstrate independent decision making.
• Be capable of some personnel evaluation.
• May perform other duties and responsibilities that management may deem necessary from time to time.

Company Culture/Value Requirements:

Inquisitive, collaborative, and supportive.

Management/Supervisory Responsibilities:

This position may or may not manage personnel

Communicates With:

Internal:  Partners with Strategy team members, Strategic Resources, Activation Groups, and Finance

External:   Some exposure to Client.  Significant vendor relationships.

To perform this job successfully an individual must be able to perform each essential duty satisfactorily.  The requirements listed below are representative of the knowledge, skill, and/or ability required.  Incumbents will be evaluated, in part, based on performance of each essential function.  Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

Education/Experience:

Bachelor’s degree

2+ year’s media planning experience (agency environment) across all types of media

Business Competencies:

• Computer Skills: Microsoft Suite, Kantar Software, IMS, Software Skills, Flowchart Software, Comscore
• Proficiency in oral and written communications
• Demonstrate willingness and ability to learn propriety software to develop plans that fulfill the “Live ROI” commitment to Zenith clients
• Understanding of Activation/Negotiation team functions
• Possess a basic knowledge of strengths and weaknesses of each media type.
• Able to make independent decisions

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $53,000 - $73,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.