Planning Director

  • Full-time

Company Description

Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people.  We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work.  We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work.  Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships.  To learn more, visitwww.zenithmedia.com

Job Description

This role is for the planning lead on a handful of challenging and dynamic brands within the RB (Reckitt Benckiser) Health team, and to be the conduit between the marketing and client side media teams and Zenith’s strategy and activation teams.

The primary task is to direct the account, leading the media response with a strong desire to deliver the best work possible, with the opportunity to make the accounts your own and help move the business onto the next level.

Critically, we are looking for someone that understands the art of client management and that can distil a diverse brief into a concise, actionable strategy and see each campaign through to completion. 

Your role will involve consumer insight, strategic and implementational media planning as client handling and account management. 

The ideal candidate will have the ability to lead a small planning team in the day to day running of the brands whilst managing other specialist teams within the agency and activation planning across all channels; We are looking for someone who can bring the best out of their colleagues, their team and the specialist departments within the agency. 

The client team are fast paced and operate in an ever changing environment; the development of senior client relationships is therefore imperative, being able to demonstrate to the client a thorough understanding of their business to land key recommendations.

The opportunity is for a Planning Director to work within the RB team at Zenith, with responsibility across a range of well-known Healthcare and Personal care brands including Scholl, Durex, Veet, E45 and Nurofen. RB is one of Zenith UK’s largest clients and currently bills c£65m gross per annum across the Health and Household divisions. The media spend for the Healthcare business is c.£45m across all media channels, including TV, VOD, Search, Social and Media Partnerships.

The successful candidate would manage 1-2 Planning Manager / Executives and report directly into a Business Director in the group, allowing for autonomy and growth within the team structure.

Qualifications

You will have experience planning multiple campaigns for a big name client. Experience across all channels is useful, but TV knowledge is a must. 

You will have experience managing a small team, but also managing up as well as down. You will be responsible for bringing out the best of your team and work. 

 

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