Piaggio Fast Forward was established in 2015 to develop smart mobility platforms for a world in which city navigation and short-distance transportation are rapidly changing. PFF builds autonomous robots and lightweight mobility platforms to efficiently move goods and people. PFF was founded as a new, independent technology and design company of the Piaggio Group, the manufacturers of Vespa, Aprilia, Moto Guzzi, Gilera and Derbi. Our staff comes from diverse backgrounds in engineering, design, and architecture and our management team has funded, built and sold successful companies. We know how to scale disruptive technology companies, and if you're up for the challenge, we would love for you to join our team and help us shape the future of smart mobility.

Piaggio Fast Forward is seeking a Marketing Associate to help grow awareness of our brand and products! You will be the first marketing hire for the company and will responsible for all facets of marketing.

About the role

The Marketing Associate will work from our Boston office. 2017 is a big year for us. We’re launching several new mobility solutions, expanding our office space, hosting multiple events and pilot testing with customers. We need help in ensuring that the right brand message is delivered to our clients. We are looking for someone with a demonstrated ability to effectively communicate our message to the world and who is ready to dive in and hit the ground running!

Responsibilities

• Design, execute, and analyze campaigns of multiple types (digital, print, etc.) to reach a wide variety of audiences
• Supervise our PR and AD agency
• Manage and update the company website and blog
• Maintain all social media accounts
• Create a publishing calendar and produce weekly content across all mediums

• Nominate PFF and its employees for awards
• Track key conferences and submit speaker abstracts for keynotes
• Create and order all company swag and stationery
• Create a daily newsletter for the team about the latest updates in transportation and robotics
• Interface with our creative agency to develop best-in-class digital assets that market and brand our company and products effectively in the marketplace

About you

• Bachelor’s degree required
• 3+ years experience working in marketing for a startup
• Excellent written and verbal communications skills, highly organized, impeccable attention to detail
• Ability to lead, design, execute, analyze, and optimize multiple marketing campaigns across different channels
• Strong knowledge of the technical elements involved in digital marketing practices (site structures, SEO, tag management, attribution, cross-device)
• Experience using Wordpress, Mailchimp, Buffer or similar solutions
• Proficient with Acton, Hubspot or another marketing software program
• Experience in managing social media campaigns on Facebook, Twitter, etc.
• Proficient in Adobe InDesign, Illustrator, or Photoshop
• Demonstrated ability to create engaging content
• Ability to collaborate and communicate with people in a variety of roles across multiple departments and leadership levels
• Must be able to handle aggressive deadlines, work cross-functionally and prioritize work in a fast-paced, often ambiguous environment

All your information will be kept confidential according to EEO guidelines.