岗位名称

用户研究 助理研究经理（AM）- 汽车行业方向

所属部门

NIQ中国区汽车交付团队

工作地点

北京、上海、广州

岗位职责

1. 设计研究方案：结合甲方需求撰写项目方案，并根据总监或经理的反馈持续完善。
2. 协助项目管理：协助项目总监或项目经理整体管理汽车用研项目，协助各个环节的落地执行和交付。
3. 监督执行与数据质量：项目执行现场，实施监督和管理职责，包括定性受访者筛选、访谈引导、现场流程质控等；负责调研数据的清洗、整理、统计与初步分析。
4. 撰写报告：与项目组成员一起，在项目总监指导下完成调研的数据分析、结论提炼，和分析报告撰写，并参与与客户方的沟通及最终演示。

任职要求

1. 学历专业：本科及以上学历，专业不限。
2. 工作经验：3年+相关行业经验，包括汽车用户研究、市场研究等。有海外市场用户研究经验者优先。
3. 专业能力：熟练掌握定性定量方法，在指导下完成研究方案设计、现场执行、数据分析与报告撰写；具备优秀的问题拆解、逻辑分析和洞察提炼能力。
4. 综合能力：具备项目管理能力，进度管控和资源协调能力；具备良好的内外沟通能力，可清晰传递研究逻辑与核心结论；抗压能力强，应变能力强，具备较强的责任心和团队协作意识；创新思维，能不断优化研究方法和工作流程。
5. 工具技能：熟练使用各类办公软件，AI工具等。
6. 语言能力：英文沟通能力优秀者优先。

/LP

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence.  All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion