We are Zastrpay.

As an innovative & customer-focused leading cash payment provider, we have a mission: We connect cash to the digital world! With many years of experience in cash transactions, we developed a strong understanding of our customers' needs and are building solutions that match their needs. We operate offices in Malta, Austria and Germany and are duly licensed and regulated by the Malta Financial Services Authority (MFSA) as an e-money institution.

Your Department - Customer Growth

We’re looking for a CRM Manager (m/f/x) to design, execute, and optimise cross-channel lifecycle campaigns using state-of-the-art CRM technology such as SAP Emarsys (or similar). You will shape personalised communications that drive retention, loyalty, and Customer Lifetime Value — translating data and customer insights into scalable CRM strategies. This role has direct impact on growth and decision-making authority over campaign architecture and automation frameworks, working closely with teams across the business to ensure a seamless customer experience.

Your Responsibilities:

• Develop and implement automated and manual CRM campaigns (Email, SMS, Push, In-App)
• Evolve the CRM Strategy in alignment with overall business goals, including ownership of lifecycle frameworks, loyalty initiatives, and retention programs.
• Perform customer segmentation and target group analysis based on behavioural and transactional data
• Conduct A/B testing, monitor campaign performance, and continuously optimize results
• Collaborate closely with Data, Product, Marketing, and Customer Support teams
• Create reports and derive actionable insights and recommendations
• Ensure GDPR compliance across all CRM activities

Key Qualifications:

• You hold a bachelor’s degree in Marketing, Business, Communication, or a related field (preferred), and you know how to put it to work.
• With at least 5 years of experience in CRM or email marketing in a B2C environment, you’ve mastered the art of customer engagement.
• You bring proven expertise in SAP Emarsys or similar CRM platforms—and you know how to make them sing.
• Experience with loyalty programs or retention strategies? That’s a big plus in our book.
• You think in segments, speak in KPIs, and test like a scientist. Analytics isn’t just a skill—it’s your second language.
• You’re organized, deadline-driven, and thrive when managing multiple initiatives with precision.
• You’re highly motivated, methodical, and bring clarity to complexity.
• You shine solo and collaborate seamlessly across cross-functional teams.
• Full fluency in English (oral and written) is essential. German fluency? That’s a bonus.

What we offer:

• Personal and Professional Growth. We offer you opportunities to develop and grow to unlock your potential.
• Competitive Package. We care for our employees, offering an indefinite contract, competitive salary, private health and dental insurance, and subsidised parking.
• On-site childcare. We value all our employees, and we want to support them in the best way. We provide after-school access to our on-site childcare for children over 3 years of age.
• Sports Incentive. We want you to remain active and will subsidise your membership in the sport of your choice.
• Events. Sponsored charity and team gatherings, we like to have fun together as a team and reinforce our connections.
• Supportive Environment. We believe in collaboration and working together as a team, but we also give importance to the uniqueness of each one of us.

Think a career at Zastrpay is right for you? Apply now and join our dynamic team.

If you have any questions or comments about this role, our Talent Acquisition team is happy to help you! Feel free to reach out to us on our social media channels.

We look forward to your application!