Galvix is a groundbreaking platform revolutionizing the way SaaS companies manage their sales tax compliance. Our innovative technology streamlines the sales tax compliance process, ensuring accurate and timely compliance for SaaS businesses globally. We are seeking an experienced and dynamic Content Marketing Lead with a proven track record of driving content marketing initiatives from scratch for B2B SaaS companies, ideally within a startup environment.

As the Content Marketing Lead at Galvix, you will take a hands-on approach to lead and execute our content marketing strategy. Your expertise in creating and implementing content initiatives for B2B SaaS startups will be instrumental in shaping our brand narrative and driving engagement. While you will have the opportunity to provide guidance to the team, your primary focus will be actively contributing to content creation and strategy, positioning Galvix as a thought leader in the sales tax compliance space.

Responsibilities

• Develop and execute a comprehensive content marketing strategy tailored to the B2B SaaS market.
• Take a hands-on role in creating engaging and informative content across various formats, including blog posts, whitepapers, case studies, ebooks, infographics, videos, and social media content.
• Collaborate with the team to understand target audience personas, pain points, and industry trends.
• Establish content guidelines, tone of voice, and brand consistency.
• Utilize SEO best practices to optimize content for search engines and organic visibility.
• Identify and leverage content distribution channels to expand our reach and engage with the audience.
• Work closely with subject matter experts to ensure accuracy and technical depth in content creation.
• Measure and analyze content performance, deriving insights to optimize future content efforts.
• Stay informed about industry trends and content marketing best practices to continuously improve our strategy.
• Collaborate with the product and sales teams to align content with business goals and campaigns.

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Proven experience in driving hands-on content marketing initiatives for B2B SaaS companies, preferably within a startup environment.
• A portfolio showcasing successful content marketing campaigns and thought leadership content.
• Strong understanding of the SaaS industry, with the ability to translate complex topics into compelling content.
• Demonstrated ability to develop content strategy, content calendars, and execute content plans.
• Expertise in SEO best practices, keyword research, and content optimization.
• Excellent written and verbal communication skills, with an eye for detail and grammar.
• Proficiency in using content creation and design tools.
• Analytical mindset, with the ability to measure content performance and use data to inform decisions.
• Self-driven, innovative, and capable of thriving in a fast-paced startup culture.

All your information will be kept confidential according to EEO guidelines.