À propos d’Europcar Mobility Group

Europcar Mobility Group est un acteur majeur des marchés de la mobilité.

L'objectif d'Europcar Mobility Group est d'offrir des alternatives attractives à la possession d'un véhicule, de manière responsable et durable. Dans cette optique, le Groupe propose une large gamme de services de location de voitures et d'utilitaires - que ce soit pour quelques heures, quelques jours, une semaine, un mois ou plus - avec une flotte déjà " C02 light ", équipée des dernières motorisations, et qui sera de plus en plus " verte " dans les années à venir (plus d'1/3 de véhicules électriques et hybrides d'ici 2023).

La satisfaction des clients est au cœur de l'ambition du Groupe et de celle de ses collaborateurs. Elle alimente également le développement continu de nouvelles offres dans les trois lignes de services du Groupe - Professionnel, Loisirs et Proximité - qui répondent aux besoins et cas d'usage spécifiques des entreprises et des particuliers. 

Les  grandes marques du Groupe sont :

Europcar® -le leader européen de la location de voitures et de véhicules utilitaires légers, 

Goldcar® -le leader de la location de voitures à bas prix en Europe, 

Ubeeqo® – l'un des leaders européens de l'autopartage (BtoB, BtoC). 

Europcar Mobility Group fournit ses solutions de mobilité dans le monde entier grâce à un réseau étendu dans plus de 140 pays (y compris des filiales en propriété exclusive - 18 en Europe, 1 aux États-Unis, 2 en Australie et en Nouvelle-Zélande - complétées par des franchises et des partenaires).

Plus d’informations sur: www.europcar-mobility-group.com

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About Europcar Mobility Group

Europcar Mobility Group is a major player in mobility markets.

Its purpose is to offer attractive alternatives to vehicle ownership, in a responsible and sustainable manner. With this in mind, the Group offers a wide range of car and van rental services – be it for a few hours, a few days, a week, a month or more – with a fleet that is already "C02 light", equipped with the latest engines, and which will be increasingly "green" in the years to come (more than 1/3 electric and hybrid vehicles by 2023).

Customers’ satisfaction is at the heart of the Group’s ambition and that of its employees. It also fuels the ongoing development of new offerings in the Group's three service lines - Professional, Leisure and Proximity - which respond to the specific needs and use cases of both businesses and individuals. 

The Group’s major brands are: 

• Europcar® - the European leader of car rental and light commercial vehicle rental, 
• Goldcar® - the low-cost car rental Leader in Europe,
• Ubeeqo® – one of the European leaders of round-trip car-sharing (BtoB, BtoC). 

Its mobility solutions worldwide through an extensive network in over 140 countries (including wholly owned subsidiaries – 18 in Europe, 1 in the USA, 2 in Australia and New Zealand – completed by franchises and partners).

Further details available at: www.europcar-mobility-group.com

Our central Ecommerce team based at our Paris head office is looking for an experienced PPC Lead (M/F) to strengthen its teams as part of an increase in activity.

In this context, join a dynamic and passionate team and play a central role in Growing SEA traffic and revenue.

Your main missions, as a PPC Lead, will be to

• Define and drive the Search roadmap to growth conversion, profitability and traffic on direct sales, for all Brands (incl. Europcar/MyEuropcar, Goldcar, Ubeeqo and Fox rent a car)

• Coordinate and lead SEA projects with our internals stakeholders to optimize SEA KPIs including cost of sales.

• Lead the SEA performance  to growth conversion, profitability and traffic on direct sales, for all Brands (incl. Europcar/MyEuropcar, Goldcar, Ubeeqo and Fox rent a car)

• Drive and lead relationships with the SEA agency (UK based agency)

• Lead one PPC specialist

• Manage the activity reporting

• Leverage the latest changes in search engine algorithms and industry developments to adjust strategy accordingly

Contract type : Fixed-term contract until Mid-December (CDD)

Previous experience : 

• At least 5-7 years’ experience working in SEA and Digital Marketing

• Proven experience in Digital with a strong background business and performances oriented

Education level / certificates  : Bachelor’s Degree in Business, Marketing, or related field

Languages : 

• English: completely Fluent (working language)

• French : Fluent

Computer skills and software used : 

• Experienced with all universal software

• Ability to learn and use any marketing tool

Personal characteristics

• Confident, with keen and proactive attitude 

• Good reporting skills

• Organized, autonomous, good management of priorities

• A strong sense of initiative, creativity, innovation and risk taking

All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, national origin or on a basis of disabilityze