Field Marketing Associate

  • Full-time

Company Description

EcoVadis offers an exciting, truly international opportunity to build a career while making a positive impact on the environmental and social practices of companies around the world. Recognized as the most trusted business in the sustainable supply chain space, EcoVadis is driven by a diverse team of over 45 nationalities with offices around the the world.

Join our growing team, we’re looking for collaborative, fun and passionate people to help us make a difference!

Job Description

To fuel our global expansion, we are seeking an experienced and energetic marketer to serve as the Event & Field Marketing Associate in Japan.

This role will be responsible for field marketing planning, event and campaign execution, and results analysis in Japan. 

This role will develop, adapt and execute marketing programs to increase market awareness, generate demand, accelerate pipeline and grow sales in Japan, with the guidance and support of the global marketing and sales team. The role will combine event marketing -- which will include coordinating both internal and external conferences, webinars, intimacy events, press briefings, etc. -- as well as contributing to local digital and print/direct mail campaigns.

 What you will be doing:

  •  Japan Strategy: Develop and manage Field Marketing Plans in Japan for the EcoVadis offerings (may include both buy- and sell-side activities).  This encompasses understanding customer segmentation, collaborating with sales and continually tracking plans against performance and ROI.

Local campaigns and sales enablement:

  • Contribute to designing and executing inbound and outbound campaigns as well as account-based marketing plans to acquire new customers, expand and retain installed base, generate net new pipeline and accelerate opportunities in Japan.

  • Support and help execute digital strategies, including email campaigns, social media presence/groups, and paid media opportunities in conjunction with the global team.

Content and media related support (mostly in Japanese):

  • Review Japanese language website and identify and improve content

  • Translate and localize new assets such as case studies, blogs, content references in Japanese

  • Assist in researching and assembling content for communication with prospects and customers (newsletters, case studies, presentations, brochures, videos, etc.).

  • Preparing and helping deploy content assets - e.g. managing / creating descriptions, SEO meta-text, and subtitles for videos, PDF papers, blog articles etc. and uploading these assets to our content platform.

  • Updating blog articles with current “Call-to-action” (CTA)  links to our latest assets/content 

 

Events:

  • Manage a portfolio of events taking place in Japan, from budget, planning, promotion, on-site event setup and support, through to lead capture, post-event ROI calculation and feedback/participant surveys.

  • Events include 3rd party conferences,  webinars and intimacy events such as workshops, breakfasts, networking cocktail hours and dinners.

  • Work closely with a range of internal departments, including marketing, sales and account managers, as well as clients and speakers/content contributors.

 As a high-growth business, you may contribute to other projects as the need arises.

Qualifications

  • Bachelor or Masters degree in marketing, communication, business, sustainability or a related field.

  • A minimum of 3 years of experience in marketing with events and campaign execution.

  • Previous experience in working for an international organisation - ideally B2B SaaS offerings.  

  • Fluent in Japanese

  • Experience with procurement-, sustainability- or compliance-related solutions a significant plus.

  • A self-starter and independent, while excelling at cross-functional collaboration and alignment. 

  • Experience with marketing automation tools and CRM (Salesforce and Pardot), social media platforms, and mastery of standard office tools (MS and Google Office).

  • Experience working on corporate events as well as industry conferences, roadshows, workshops and more.

  • Excellent organization skills, comfortable with managing detailed processes across multiple concurrent events.

  • Meticulous attention to detail and strong negotiating skills.

  • Have a discipline of data-driven marketing, monitoring KPIs and measuring ROI.

Additional Information

  • Beginning: Feb  2022
  • Full time position

In return for your expertise and energy, we offer:

  • Basic Salary + Bonus plan
  • Flexi-time / Work From Home
  • Health Benefits
  • Casual and very friendly environment
  • Opportunity to work in a truly international atmosphere

Keywords: CSR; Corporate Social Responsibility; Sustainable Development; Analyst; Environmental Management; Sustainability;

Are you interested? Please apply directly online by clicking on the link below and attaching your CV in PDF format.

For more information about EcoVadis please visit our site: www.ecovadis.com

EcoVadis does not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, disability, veteran status or any other protected category.

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