Technology Marketing Professional
- Full-time
Company Description
Digital Forge has been a forward-thinking market leader in Cybersecurity, Compliance, Risk Management, and Incident Response since 1996. Clients choose Digital Forge because of our world-class team of business and cybersecurity professionals, who continually advance themselves in their respective disciplines through continued education and in-the-field experience. The core of our success is a direct result of our people, processes, and technology. Our team of professionals bring countless years of experience, discipline, and skills that directly impact the success of our company and our clients.
We partner with our clients, working in union towards a common purpose and assuming complete accountability throughout our engagements. We deliver on our assurances, remaining engaged throughout the lifecycle to ensure continuity of experience.
Our methodologies have been built through years of experience developing and architecting business and information systems. Our approach incorporates a clear understanding of the client’s desired objectives and analysis from various perspectives to ensure we deliver on expectations. We have proven best practices designed to improve performance, simplify regulatory compliance, and deliver measurable results to our clients.
At Digital Forge we drive proper adoption and utilization of technology that are foundations for success with our clients. We continuously innovate to shape the most fluid practices and methodologies in our core competencies and influence positive change in those competencies across all industries.
Job Description
- Create innovative marketing campaigns
- Create innovative social media traffic
- Produce designs for innovative and attractive marketing material
- Continue to expand on our branding initiatives
- Responsible for lead generation, volume, and cost per lead
- Oversee new opportunities for generating leads
- Create long-term brand strategy and initiatives
- Proactively pursue new channels to lead brand growth
- Provide visionary leadership
- Research industry trends and what prospective customers needs might be
- Identify key segments of our industry and align our marketing activities to deliver on the needs of the industry
- Produce and coordinate weekly and monthly newsletters for email campaigns
- Handle all marketing activity details such as mailings and email campaigns
- Create and manage events and seminars to generate demand
- Work closely with any marketing assistants to aid in demand generation and campaign maintenance
- Participate daily in blogs and discussions online to generate demand interest in our services
- Particle daily in blogs and technical forums offering our professional opinions to demonstrate our skills and capabilities as a company
- Build solid branding and message campaigns to ensure demand generation
- Maintain all aspects of our social media venues and work closely with development to add new features and services to enhance all of our social media and web venues
- Experience building/modifying/editing professional Power Point presentations
- Ability to develop/build management reports with the advanced uses of Excel
- Experience using Adobe Photoshop & Illustrator for the use of building and modifying marketing assets
- Track and communicate key competitor actions to Management team regarding product launches, partnerships, and brand/marketing/channel strategy
Qualifications
- 2 years of experience in a Marketing or Business Development role is preferred
- 2 years of experience with Managing social media content
- 2 years of experience creating successful marketing campaigns
- Experience in Graphic Design and relative skill sets is preferred
- Understanding of modern Technology environments is required
- A Degree in Marketing or Business Management is preferred
- Ability to take high-level ideas and turn them into action items
- Having a worked in a highly motivated, fast-paced, critical support role
- An excellent reputation for support to end-users must be demonstrated.
- Excellent decision making and critical-thinking skills
- An ability to work in a fast-paced and quickly changing environment
- Excellent organizational and communication skills are required
- Ability to meet deadlines with Projects and Assignments
- Ability to learn new technologies
- Some regional travel maybe required – all expenses paid
- Must own or lease a well maintained motor vehicle
- Must be an energetic self-starter
- Must be self-motivated and have a positive attitude
- Must be detail oriented
- Must have the ability to multi-task
- Must have excellent oral and written communication skills
- Must have the ability to communicate effectively with others
Additional Information
Benefits and Compensation
- Salary based on education, capability, and experience.
- Comprehensive Health Insurance
- Prescription Coverage
- Dental Coverage
- Vision Coverage
- Short-Term Disability
- 401K Retirement Plan
- Paid Time Off
- Paid Training
- Paid Certification Testing