Diana Health is a network of modern women’s health practices working in partnership with hospitals to reimagine the maternity and women’s healthcare experience. We are restructuring the traditional approach to care to create an experience that is good for patients and good for providers. We do that by combining a tech-enabled, wellness-focused care program that women love with a clinical system that helps us drive continuous quality improvement and ensure work-life balance for our care team. We work with clients across all life stages to empower and support them to live happier, healthier, more fulfilling lives.

We are looking for a creative, self-starter to join our marketing team to help us create compelling content and manage our social campaigns.

What You'll Do

Social media content calendar management

• Plan and manage our monthly social media content calendar, with support and input from the Head of Marketing and local office(s)
• Develop and execute social media content across our social media platforms (e.g. Facebook, Instagram/Instagram Stories, TikTok, Twitter, Blog)
• May be asked to assist with the management of paid social media

Content creation

• Maintain visual and conceptual brand consistency across all media platforms (digital, print and out-of-home)
• Bring innovative ideas from conceptualization to execution, working cross-functionally with Diana Health teammates as needed to create compelling content
• Manage the production process for social media creative assets, including requesting assets, crafting creative briefs and video scripts, and collaborating with the Head of Marketing on larger-scale video and image shoots
• Create additional social photos & video using smartphone and in-app (e.g. Instagram, TikTok) camera and editing tools

Analytics & reporting

• Track and report on relevant KPIs, bringing learnings back to the wider marketing team and implementing them to optimize social/digital content
• Monitor competitor and industry updates within the social landscape

Community management

• Monitor and respond to follower and customer comments and DMs in close partnership with the Head of Marketing and Community Outreach Managers
• Foster a supportive, engaged brand community through comments and DMs

Must have:

• A passion for entrepreneurship, health & wellness, building communities & relationships
• Solid design skills for editing photos, videos and producing content in line with brand guidelines
• Strong visual eye for curating social feeds with beautiful, relevant content
• Outstanding written and spoken English
• Experience owning and executing a compelling content calendar
• Experience creating meaningful online community engagement, conducting thoughtful outreach and generating + executing branded partnerships

Nice to have:

• Passionate about women’s health
• Email design and campaign management
• Facebook Ads buying experience
• Google Search / SEO experience

• Remote work + some days in office
• Entry/Mid-level experience
• Full-time position
• Available some nights and weekends for community events