Merkle | Cardinal Path empowers brands to harness their data and activate against it in pursuit of their business goals. Our passionate experts act as an extension of our clients' teams, leveraging their deep knowledge to help brands maximize media and technology on the path toward digital transformation.

This role is remote-friendly: Toronto or Vancouver preferred

The Staff Consultant role at Cardinal Path is designed for people who have some exposure to digital analysis or digital business intelligence but really want to grow existing skills and learn new skills. Areas of growth include (but are not limited to) data visualization, data science, customer analysis, and testing strategies. If this is the right role for you, then read on.

You are a natural problem solver and a quick learner. You enjoy working with data because it's like a mystery to be solved. You do not give up easily and you know how to separate the signal from the noise. You also enjoy working with people because you can both listen and translate data into meaningful business actions. You are not afraid to re-work a hypothesis. You finding those actionable insights that make clients want to keep coming back to you.

In this role, you will have the opportunity to work with industry thought leaders and world class clients. We will teach you our analytic methodologies which will be executed through both automated reporting and ongoing analysis.

Duties & Responsibilities

• You will document and critically assess the client's business and analysis questions; develop complex metric guides to answer these client queries
• You will grow positive client relationships and trust through strong work and timely responsivity
• Understand the infrastructure whereby data is collected, either on a website or via media tools; use debugging tools regularly
• You will lead data pull methodology from various web analytics and media analytics tools
• You will develop visuals to explain data trends, either via dashboarding or data visualization tools
• You will provide deep analysis of data; extract & communicate a 'data story', inclusive of visuals, to answer the client's business needs
• You will develop clear, effective, on-the-fly communications in response to client queries
• You will manage multiple tasks across multiple projects in a timely manner

This role reports to a Manager.

• Bachelor's degree (quantitative field preferred)
• 2+ years of business analysis focusing on performance optimization
• 2+ years of continuous work with digital analysis tools, such as Google Analytics or Adobe Analytics
• Excellent communication skills including verbal, written and data visualization
• Very strong skills in Excel and PowerPoint

The salary range for this position is $60,000-$75,000. Actual salary within the salary range will be based on a variety of factors including relevant experience. A range of medical, dental, RRSP, paid time off, and other benefits also are available to all permanent employees.

We know through experience that different perspectives and backgrounds foster a stronger and more creative work environment that delivers better results. We aim to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work.

We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [email protected] or to begin a conversation about your individual accessibility needs throughout the hiring process.

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