Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and excel in a world of change. Businesses rely on our integrated network of agencies and specialized practices to advocate for meaningful progress through creative, media, commerce, data and technology. Our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us.

Paid Social Managers will work with either a Media Specialist or Senior Specialist from a daily perspective and collaborate with Digital Activation and Planning team member. All Merkle accounts are supported by an Analytics team to facilitate all reporting and forecasting requests. You will report to the Director of Paid Social and can be remote.

Responsibilities:

• Responsible for the platform strategy and planning, and overseeing activation, performance and reporting of digital media campaigns across all paid social buys
• Be the paid social expert for the client on campaign performance and optimization providing insights into the best tactics to achieve our goals
• Collaborate with the team on audience planning inclusive of using first party data for targeting and insights
• Work with the analytics teams to provide insights to the client when needed. Flag issues or inconsistencies.
• Oversee the work of Specialists, train technical knowledge and manage workflow. Provide strategic guidance. Be a Career Advocate for Specialist and Sr. Specialists, ensuring feedback and career progression conversations
• Oversee the coordination of assets and tags with vendors to ensure campaigns are meeting our goals.
• Recommend paid social strategies and innovations
• Build training materials and best practice documentation, sourcing from broader team where needed, refreshing to ensure best practices applied
• Responsible for daily client relationship inclusive of leading status calls to discuss performance, upcoming projects, important dates, providing strategic recommendation to achieve success for our clients
• Maintain awareness of new marketing platforms and techniques, and look for opportunities to develop new techniques

• Hands-on expertise with social buying platforms (Meta (Facebook/IG) Ads, Snapchat, TikTok, Pinterest, and Twitter) is required
• 3+ years of experience with ad ops trafficking concepts, as it relates to media activation and main roles & responsibilities
• Deep experience against paid media buying strategies; self-service, managed service, partner negotiations
• Must love and be curious about data analytics and how that affects the bottom line
• Ability to escalate issues to team leads
• Professional client communication, both written and verbal; ability to explain complicated concepts to others
• Must work EST hours

#LI-JK1 #LI-Remote

The anticipated salary range for this position is ($68,000-$91,000). Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

About dentsu 
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com. 

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.