Adobe Campaign - Sr. Consultant
- Full-time
Company Description
Merkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their customer portfolios. Its expertise in data, technology, and analytics enables it to gain insights into consumer behavior, driving hyper-personalized marketing strategies. Merkle's consulting, creative, media, analytics, data, identity, CX/commerce, technology, and loyalty & promotions capabilities combine to drive improved marketing results and a competitive edge. With over 14,000 employees, Merkle is headquartered in Columbia, Maryland, with more than 50 additional offices worldwide. Its innovative solutions enable brands to build meaningful customer relationships and enhanced customer experience.
Job Description
Total Experience : 4 to 7 Years
Must Have Skills :
- Great Communication Skills- Confidence, Articulation, no MTI.
- Digital marketing experience, with Martech platforms implementation from solution, design and implementation of Campaign Management domain.
- Data Base skills – Have good command of either of databases SQL / Oracle /Teradata etc.
- Data model design Skills for Marketing databases. Capability to query, work on aggregates, use filter conditions, Creation joins, define keys, set index etc
- Logical Programming knowledge, with either JS/ Python /PHP etc., Should be comfortable with HTML/CSS.
- Consulting Skills, having experience with customer interaction, Requirement gathering, preparing business ready documents, Prepare technical design documents.
Good to have Skills:
- Lead / own the project delivery end to end.
- Prior experience with Adobe platforms like Adobe Campaign Classic, Campaign Standard/AJO/AEP
- Data engineering Skills
Key Responsibilities:
- Provide Implementation consultancy, Customer Assistance and post-implementation support to Adobe Campaign clients in their deployment and use of Adobe Campaign solution. Specifically (but not limited to):
- Work with Clients to assess requirements
- Configure & Design Adobe Campaign to meet customer business needs by
- understanding their database architecture and setting-up ETL and data-flows
- Configure the Adobe Campaign solution to customers’ requirement including
- Campaigns set-ups, building web pages using Scripting
- Develop customer specific solutions where necessary and document them
- Proactive problem diagnosis, troubleshooting and resolution
- Create Implementation plans for new and existing clients
- Knowledge transfer/Training to customers on solution implemented
- Product Installations, Upgrades and Configuration activities
- Reporting on project delivery to Project Management and Manage projects on your own in smaller projects which don’t have dedicated Project Managers
- Build great working relationship with Onshore Consulting team, Learn and Adopt best-practices from such teams globally
- Work closely with the Quality Assurance team to ensure professional delivery of technical implementations
- Act as a Development lead point of contact with Digital Marketing Consultants
- Learn multiple Adobe Digital Marketing Solutions and provide multi-product Enablement and Integration solutions to strategic clients
- Work with Digital Marketing Consultants to make recommendations in regards to Digital Marketing Suite technical implementations
- Support additional team members by mentoring and teaching
- Work closely with the Quality Assurance team to ensure professional delivery of Business Consulting Service to your clients
Qualifications
- Expertise and Experience in SQL (Oracle / SQL Server / PostgreSQL)
- Programming experience (Javascript / Java / VB / C# / PHP)
- Knowledge on Web Technologies like HTML, CSS would be a plus
- Good communication skills to ensure effective customer interactions, communications, and documentation
- Self-starter - Organized and highly motivated
- Fast learner, ability to learn new technologies/languages
- Knowledge of HTML DOM manipulation and page load events a plus
- Project Management skills a plus
- Ability to develop creative solutions to problems
- Able to multi-task in a dynamic environment
- Able to work independently with minimal supervision
- Experience leading team members will be a plus
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