Manager - SEO
- Full-time
Company Description
About Dentsu India:
Dentsu international comprises of six leadership brands - Carat, dentsu X, iProspect, Isobar, dentsuMB and Merkle, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative, dentsu international operates in over 145 markets worldwide with more than 66,000 dedicated specialists.
Part of dentsu International, dentsu India helps some of the biggest & most interesting brands who are our clients everyday to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in Media, CXM (Customer Experience Management) and Creative, Dentsu India is the 2nd biggest Advertising agency network in India while the dentsu international is the 5th largest in the world.
In good times and bad, we partner with brands to achieve meaningful progress as we are a force for good & for meaningful growth. Our teams of optimists, entrepreneurs and first-movers coalesce around the needs of our clients, unlocking unique possibilities for sustainable value and lasting change.
Merkle is a global data-driven, technology-enabled performance marketing agency. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity, and many others to build and execute customer- centric business strategies. With more than 9,000 smart, dedicated people in more than 50 offices around the world.
Job Description
We are looking for a professional SEO Strategist/Manager with a proven track record of handling SEO/ASO/YouTube SEO accounts with delivered KPIs & goals. As a SEO Strategist/Manager you will be responsible for planning, implementing, and managing a minimum of 10-15 SEO clients. You’ll be responsible for the team’s training & management as well to deliver efficient results to the external & internal clients.
DESIRED CANDIDATE PROFILE
- Advanced SEO/ASO/YT SEO Skills
- 4-7 years of SEO Industry Experience
- Excellent written and verbal communication skills
- Should have interest in new learning & initiatives
- Know Marketing Insights and Business Development Processes/Tactics
- Should have strong knowledge of search engine algorithms, strategies, and ranking methods
- Have experience with SEO industry tools, such as Google Analytics, Adobe Analytics, Google Search Console, SEMRush, Google Adwords, Tubebuddy, Ahrefs, Screaming Frog, GTMetrix, Site Speed Insights, etc.
- Analytical and Process oriented, with Data-Driven Approach
- Ability to head a team of 6-12 people
- Have a creative bend of mind for new things
- Strong understanding of Internet and Web technologies and web-based programming languages like – JS, HTML, CSS, PHP etc.
- Familiarity with some of the top content management systems like – WordPress, Shopify, AEM, Magento etc.
- Should be comfortable with word documents, presentations & excel sheets
- Will be expected to take active participations in team level activities & training programs
- Proactiveness, ownership and accountability for the SEO campaigns & team members is a must
- A critical thinker, problem-solver person with organizational and leadership skills
- Good time-management & multi-tasking skills
- Should understand the financial eco-system of the SEO process to drive more business' growth and success for the organization.
Roles & Responsibilities:
- Set-up client’s KPI projections & POA for the same
- Work towards client’s ROI maximization & team efficiency to deliver the same
- Development & design of multiple Interactive SEO/ASO/YouTube SEO plans and strategies
- Lead MBR, QBR or YBR with clients
- Work around content development & off-page strategies with the team & clients
- New client onboarding & business pitches
- Efficiently communicate with other marketing professionals to align goals & set the expectations
- Analyze and review client’s website traffic metrics, rankings, and impact on the business revenue
- Research and recommend new SEO/ASO/YouTube SEO strategies, marketing tactics, advertising technologies, and current Internet trends
- Review the Monthly/Yearly “Plan of Action” for the SEO campaigns with the team members
- Research and analyze competitor’s growth & make KPI projections accordingly
- Quality check and analysis of the team’s work
- Consistent client interaction and client service satisfaction
- Explore new industry tools & insights regularly
Additional Information
An opportunity to work with one of India’s most promising companies in a genuine growth hacking role • Unparalleled learning opportunities in the company of ridiculously smart folks with very high levels of expertise in their respective functions • Fantastically transparent, vibrant, and positive work culture.
Feel like a good fit? We would love to have a chat with you!
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