Carat is consistently ranked the #1 media agency in the world with over 12,000 experts in over 100 countries. We deliver an unparalleled capability to unlock real human understanding to connect people and brands by designing powerful and engaging media experiences.

This is a remote role. Detroit area candidates are preferred. 

Our Detroit-based Carat Team is looking to add an Associate Director, Planning to their team. We are looking for someone who is excited by lower funnel marketing and well versed in performance marketing. If delivering ROAS to hit client revenue goals is something you are passionate about, this is the role for you! 

As the Associate Director, Planning you're in leadership and a managerial position. Reporting to the Director, planning you would set the working style for the group, lead the strategic direction, and drive lower funnel outcomes on platforms like Google Shopping and Amazon to hit client business goals.

You will be a collaborative piece, leading the business with the clients and within the agency. Demonstrate a working knowledge of the media space, with expertise in eCommerce/Retail Planning and familiarity with eCommerce Activation.  

You would be the main conduit between Planning, Activation, and Analytics. You would set the tone for how the account is managed by ensuring focus on main client goals and delivering appropriate resources while maintaining profitability. 

Sample of responsibilities:

• Accountable for media plan timelines, accuracy, and overall excellence 

• Lead the process of strategic media planning and serve as a resource for supervisors, planners and assistants for advice and counsel 

• Demonstrate ability to use resources to help guide client’s marketing goals in their respective markets (syndicated, proprietary, analyst data) 

• Develop strategic retail plans using marketplaces such as Google Shopping and Amazon and partner with Activation and Analytics to implement and improve campaigns in favor of important client goals 

  Help wherever needed to provide excellent client service the team 

• Build trusting, collaborative relationships with clients at appropriate levels 

• Maintain client relationships at appropriate levels 

• Navigate complex client structures 

• Identify opportunities to offer other agency service line offerings to existing clients 

• Manage up and down the reporting structure 

• Direct the development of client presentations and other communication that is compelling and clear

• Partner with Activation and Analytics to lead client presentations 

• 5 + years of media planning experience in a large agency setting required 

• 3+ years of Performance media planning experience required  

• 3+ years reporting on and presenting Return on investment directly to clients required  

• 3 + years managing a team of planners & supervisors in a large agency setting required 

• 3+ years digital media experience– including Google Shopping and Amazon Marketplace required 

• 3+ years advanced Excel experience, including formula management / creation, V-LookUps and pivot tables required  

What you get:

• Generous paid holiday schedule
• Opportunity to get experience with a variety of leading brands
• Comprehensive healthcare plans
• 401(k) with employer match
• Flexible time-off
• 16 weeks paid parental leave

The anticipated salary range for this position is $100,000-$135,000. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, 
paid time off, and/or other benefits also are available. For more information regarding 
dentsu benefits, please visit www.dentsubenefitsplus.com.

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

#LI-AK8

#LI-Remote

About dentsu 
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com. 

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.