Part of Dentsu International, Dentsu Creative is a Global Creative Network that transforms brands and businesses through the power of Modern Creativity. Led by Global Chief Creative Officer Fred Levron, 9,000 experts across the globe work seamlessly together to deliver ideas that Create Culture, Shape Society and Invent the Future. Dentsu Creative was launched in June 2022 to address a client need for simplicity and is Dentsu International’s sole creative network. 

You will be the strategic lead for the Amex consumer portfolio of brands and products working closely with the client partner and strategy team to support and drive the client’s business. You will work closely with clients on how to position their products and brands, connecting the work to the Amex global brand strategy and briefing potential creative output. You will be guiding insight generation, brand strategy, corporate strategy, selling narratives, strategic POVs and go-to market plans.

• Thinks pro-actively about strategic and creative possibilities beyond current projects.
• Is adept at the uncovering of cultural, brand, and category insights, with a strong mastery of both qualitative and quantitative research.
• Takes a keen interest in the business side of the business .i.e how brands and businesses make money and what drives and disrupts their growth .i.e. thinks beyond just marketing and communications functions.
• Has the experience and ability to lead creation of brand and product positioning.
• As a key member of the team you must have the maturity and leadership skills to become a key player in a collaborative, multi-disciplinary cross-agency team.
• Works closely and collaboratively with creative teams with a clear understanding of short- and long-term opportunities.
• Acts as a catalyst in seeking out new ways to add value to the brand and in identifying future opportunities.
• Demonstrates the ability to create big ideas and put them into action and practice for their clients and to foster strong relationships with senior level marketing clients.
• Shows outstanding leadership and conceptual ability. Sets the example for a strong work ethic.

• Minimum of a Bachelors degree, MBA or equivalent business experience preferred
• 10+ years of work experience in an advertising, digital or media planning agency, including at least three years in brand strategy or account planning required.
• Strong experience in developing brand behavior or communications plans
• Excellent communication ability: Ability to read and interpret information from a variety of sources and craft insights and data into compelling narratives that move the business
• Has leadership and interpersonal skills including the ability to mentor talent

Joining Dentsu Creative, you will be part of a creative network, delivering ideas that are brought alive in new ways. Along the way, you will team up with inspiring people across the world and become part of a truly inclusive culture where everyone is given the opportunity to thrive and create the best work of their careers; always learning and always listening to shape ideas, create culture and change behavior. By bringing together the capabilities, experience and relationships of our collective experts, the opportunities for personal growth and development are endless.

We are united by four signature strengths:

Boundless Creativity – Kitsune Fox: In Japanese culture – the Kitsune Fox sees the future. We run towards the future, forever asking: what’s next? Our imagination has no limit. Our clients seek us out because we believe there is no problem we cannot solve with the power of modern creativity.

Intelligent Scale - Ryujin Dragon: The Ryujin Dragon controls the ocean and the tides.  We flow the right talent around the right brief in the right moment, wherever it sits in the world. We scale our unique ideas with precision, using intelligent technology to make personal connections with millions around the world.

Obsessive Craft - Orizuru Crane: The Orizuru Crane carries the soul up to paradise. It inspires the most classic and iconic Japanese origami. We elevate the soul of our work with an obsessive focus on craft, nurturing the next-gen craft skills needed to soar in a modern world.

Radical Collaboration - Kohaku Koi: The Koi swim upstream against the tide, united as one. We chart new territory through the power of radical collaboration. We seamlessly connect Creativity, Media and CXM to imagine new solutions at the intersection of craft, data, culture, and innovation.

Our Values

We believe our work can only resonate in the modern world if the people behind it reflect the modern work. We can only be truly relevant when we create a truly inclusive culture where everyone can thrive. That means – we are tough on the work but gentle with each other. We lead with empathy and are always listening and always learning. We support each other, we cheer for each other, we win together. We celebrate difference as the only way to make the work that makes a difference.

Additional Information

The anticipated base salary range for this position is $113,000 - $174,500. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. Additionally, this position is eligible for discretionary incentive compensation. The company’s incentive compensation plan is subject to change. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com  

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.