Social Media Strategist

  • Full-time

Company Description

As online customer service becomes an increasingly powerful tool for brands reaching their customers, ICUC is perfectly positioned to unlock growth and opportunity on a global scale. Our recent honors include Content Marketing World’s Agency of the Year Finalist (2021), Pharma Tech Outlook’s Top Pharma Service Company (2021), and Engage Awards Best Use of Customer Voice (2021). 

ICUC is an agency of dentsu. We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Job Description

Is your exceptional social media experience overshadowed by your insatiable curiosity? 

Are you a storyteller who loves transforming raw data into meaningful, actionable insights? 

ICUC is a team of creatives, strategists, content creators, and social media managers working directly with brands to deliver first-class social media expertise that brings their unique stories to life. This includes but is not limited to data analysis storytelling, content creation and management, brand persona architecture, consumer advocacy tactics, playbook development, and comprehensive audits. 

You must be prepared to work in a fast-paced, self-motivated, entrepreneurial environment; be a team player who is social-savvy and can work independently yet collectively in a unique virtual environment. 

  • Generate strategies to achieve and improve clients' business and communications objectives, with a data-first mindset. 
  • Lead the organic development and growth of various communities and social media activities across the client’s social ecosystem. 
  • Develop content pillars and social calendars aligned with KPI’s, business objectives, corporate priorities, and overarching marketing and social. Research, craft, and publish interactive, thoughtful, intelligent, and provoking content that encourages community participation. Help identify influencers and seek user-generated content if appropriate for clients. 
  • Define and improve community management and content development processes. Proactively escalate issues, trends, opportunities, and insights through the relevant channels in a timely manner. 
  • Analyze performance results using statistical techniques and analytics tools and translate that data into actionable insights. 
  • Act as a consultant regarding technological and social innovations ensuring best practices and thought leadership that may impact the client’s strategy & business in the short and long term. 
  • Lead client meetings, be it weekly, monthly, quarterly, project-specific, etc.  
  • Maintain an active presence within necessary tools and social platforms to discuss and advise clients on platform-specific concerns, abilities, and best practices concerning platform and DEI standards. 
  • Proactively provide clients with thought leadership, recommendations, and education on ICUC capabilities. 

Qualifications

 

  • Proficient computer literacy proven through work experience in software applications, spreadsheet tabulations, and Microsoft Office Suite. 
  • 5+ years of social media community and reporting experience required. 
  • Experience with creative, content publishing & writing, social listening, and performance reporting.  
  • Knowledge of past and current social media trends, marketing, and business strategies. 
  • Must have Twitter, Facebook, Instagram, LinkedIn and TikTok accounts; be a regular user on them; and be knowledgeable of other social media channels. 
  • Experience in Social Media Management Systems like Hootsuite, Sprinklr, and Khoros. 
  • Must possess a computer with video and microphone, subscribe to high-speed internet, and meet ICUC’s tech requirements. 
  • Must be proficient in both speaking and writing in English.  
  • The candidate will be required to successfully undergo a Criminal Record Check.

Additional Information

The anticipated salary range for this position is $60,000-$70,000. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

Employees from diverse or underrepresented backgrounds are encouraged to apply!
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact recruiting @dentsu.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

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