Senior Associate, Media Technology

  • Full-time

Company Description

Dentsu International is a modern marketing solutions company. Our mission is to help clients navigate, progress, and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data, and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include, Carat, dentsumcgarrybowen, DEG, dx360i, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us. 

Job Description

Due to our growth, 360i is looking for a Media Technology Senior Associate. The main responsibility is to assist in the preparation, implementation, and management of digital media campaigns, including project timelines, gathering of assets, traffic instructions and creation of ad serving tags. This position is essential in the day-to-day running of the Media Technology department and designated accounts. This position requires an individual that works well in a team-based, fast paced, detail-oriented environment. While advanced Media Technology thinking is not expected, the successful Sr. Associate is resourceful and demonstrates the initiative to participate in advanced projects. The Sr. Associate, Digital Media Operations position is training-intensive and an aptitude for learning new skills (both technical and organic) and procedures is essential.  

  • Campaign Support: 

  • The Media Tech Senior Associate will own the campaign implementation process from beginning to end.   

  • The Senior Associate will act as a liaison between internal teams and support trafficking needs by scheduling placements, ads, and creatives as necessary throughout the life cycle of campaigns.  

  • This individual will work with account teams to facilitate requests in the ad serving platform (i.e., GCM, Sizmek), implement tagging/pixel requests, and be the point of contact for AdOps internal teams on trafficking technology and implementation.   

  • This person will work independently and actively engage within GCM/Sizmek, troubleshooting digital creative, ticketing system, and quickly grasp a solid understanding of digital terminology, procedures, and best practices.   

  • Coordinate and meet all deliverables accurately and in a timely manner. 

  • Technical Operations: 

  • Implement additional survey, audience measurement, verification, and other tracking components for vendors such as Adobe, Salesforce/Krux, Kantar, IAS, DoubleVerify, Moat etc. in addition to creating and managing floodlight tags to ensure proper conversion tracking.  

  • Other responsibilities include pulling ad hoc reports, screening incoming creative according to ad server specs and technical requirements documentation, coordinating the rotation of ads and escalating any technological issues to Media Tech leadership.  

  • Client/Account Team Relationship: 

  • Work with media, creative and analytics teams at the onset of a campaign to identify and implement all creative and technical requirements. 

  • Engages with all work-related contacts in a professional & respectful manner 

  • Demonstrates active listening skills and ability to apply learnings over time 

  • Recognize recurrent or potential issues and problems, and know when to escalate and propose solutions, where possible 

  • Attends all status meetings when appropriate 

Qualifications

  • Bachelor’s Degree (preferred)  

  • 1-2 years’ experience  

  • Working knowledge of GCM/Sizmek, Viewability/DCO partners, Tag Management System, Conversion Tags & other Ad Technologies 

  • Strong written and verbal communication, analytical and organizational skills  

  • Support teams in preparing and delivering assets to media vendors  

  • Ability to multi-task  

  • Effective time management capabilities 

  • Working knowledge of MS Word, Excel, PowerPoint, and Lotus Notes 

  • Ability to learn quickly, work independently, and collaboratively  

  • Comprehensive understanding & successful application of secondary research tools. 

Additional Information

Additional Information

 

The anticipated salary range for this position is $45,000-$69,500. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.  A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com  

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

About dentsu international

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands - Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.
www.dentsu.com

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying. 

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