Senior Manager, Event Management

  • Full-time

Company Description

Part of Dentsu International, Dentsu Creative is a Global Creative Network that transforms brands and businesses through the power of Modern Creativity. Led by Global Chief Creative Officer Fred Levron, 9,000 experts across the globe work seamlessly together to deliver ideas that Create Culture, Shape Society and Invent the Future. Dentsu Creative was launched in June 2022 to address a client need for simplicity and will be Dentsu International’s sole creative network by the end of 2022.  

Job Description

The Senior Manager, Event Management is an event specialist and local market expert. You will oversee the pre to post event responsibilities, from planning and preparation to execution and reporting. Event elements will often include staffing, product sampling, consumer engagement, asset transportation, POS coordination, and production. This role will report into the Regional Director.  

The Senior Manager, Event Management is a role that requires close collaboration with cross business counterpoints and serves as client contact. We ask that you have prior sampling event and production experience.

  • Supervisory responsibilities over direct reports- Ongoing recruitment, hiring, training, and onboarding, and performance and financial management of part time and (if applicable) full time employees 

  • Follow standard operating procedures, policies, and protocols for issue resolution  

  • Manage local warehousing with POS and special event assets. Ensuring assets are available/ operable for activations 

  • Socialize success and opportunities via program recaps, utilizing data and insights for real-time measurement & evaluation, event strategies and project plans/ volume phasing 

  • Manage cross agency and in-market communications. Serving as a local contact for Clients and key partners 

  • Approve and submits payroll and expenses for PTE and FTE employees (where applicable) 

  • Process payments for invoices from vendor partners 

  • Preparing, managing, and adhering to local market budgets 

  • Manage activation schedule, event deliverables, run of show, and staffing/ asset needs: 

  • Staff specialists/ Brand Ambassadors for sampling and special events through company staffing application  

  • Coordinate transportation and kit logistics of large event assets. 

  • Manage and/or staff on site production of local elevated/ experiential activations; utilizing a creative eye to bring Brands to life 

  • Audit events to ensure executional excellence and compliance with state sampling laws and local regulations 

  • This job may require on call and/or working some nights and weekends when event activations are being executed. 

  • This job requires travel within the assigned territories (cadence varies upon size of territory)


  • 6+ years of experience in event management  

  • Budget management skills  

  • Knowledge of wine and spirits industry  

  • Effectively source candidates to ensure a match to the position/organization  

  • Proficient in Excel (can maintain complex spreadsheets), Keynote, PowerPoint 

Additional Information

The anticipated salary range for this position is $55,120 - $79,800. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.  A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit  

Joining Dentsu Creative, you will be part of a creative network, delivering ideas that are brought alive in new ways. Along the way, you will team up with inspiring people across the world and become part of a truly inclusive culture where everyone is given the opportunity to thrive and create the best work of their careers; always learning and always listening to shape ideas, create culture and change behavior. By bringing together the capabilities, experience and relationships of our collective experts, the opportunities for personal growth and development are endless. 

We are united by four signature strengths: 

Boundless Creativity – Kitsune Fox: In Japanese culture – the Kitsune Fox sees the future. We run towards the future, forever asking: what’s next? Our imagination has no limit. Our clients seek us out because we believe there is no problem we cannot solve with the power of modern creativity.  

Intelligent Scale - Ryujin Dragon: The Ryujin Dragon controls the ocean and the tides.  We flow the right talent around the right brief in the right moment, wherever it sits in the world. We scale our unique ideas with precision, using intelligent technology to make personal connections with millions around the world.  

Obsessive Craft - Orizuru Crane: The Orizuru Crane carries the soul up to paradise. It inspires the most classic and iconic Japanese origami. We elevate the soul of our work with an obsessive focus on craft, nurturing the next-gen craft skills needed to soar in a modern world.  

Radical Collaboration - Kohaku Koi: The Koi swim upstream against the tide, united as one. We chart new territory through the power of radical collaboration. We seamlessly connect Creativity, Media and CXM to imagine new solutions at the intersection of craft, data, culture, and innovation.  

Our Values 

We believe our work can only resonate in the modern world if the people behind it reflect the modern work. We can only be truly relevant when we create a truly inclusive culture where everyone can thrive. That means – we are tough on the work but gentle with each other. We lead with empathy and are always listening and always learning. We support each other, we cheer for each other, we win together. We celebrate difference as the only way to make the work that makes a difference.  

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

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