Coordinator, Sponsorship Consulting (Esports)

  • Full-time

Company Description

MKTG S+E is a global integrated agency that harnesses the power of sports and entertainment to impact human behavior through meaningful marketing solutions and experiences. Our key differentiator is “knowing people better than anyone else” and using deep consumer insights to establish powerful connections between sports properties and brands.

Across strategy, measurement, content, hospitality, and events, we connect the sports and entertainment industry and companies around the world to deliver meaningful marketing solutions and experiences that are truly differentiated. The experiences that we create engage customers, build memorable brands and deliver value. MKTG S+E is a part of the broader Dentsu Sports International network.

By joining MKTG Sports + Entertainment, you’ll join a team of innovative, creative, and caring people. We know that our agency’s success relies on the achievements of our team members – who we genuinely care about and value. MKTG S+E is led by our core values which focus on collaboration, community, inspiring change, pursuing excellence, and celebrating bravery – all of which are foundational to our culture and how we treat each other and our clients. This is an opportunity to produce career-defining work. Along the way, you’ll team up with inspiring colleagues and encounter a richness of clients, cultures, and experiences. We offer exciting challenges, memorable experiences, and opportunities to shape your future.

Job Description

We are looking for an Coordinator in our Sponsorship Consulting department to work across MKTG’s client roster, helping to develop market-leading strategies that will enable our clients to achieve their business and brand objectives via sponsorship. 

You will play a key role in MKTG's Esports’ end-to-end consulting services ranging from sponsorship strategy, property negotiations, and program management for campaigns and partnerships.

The Coordinator will be working on the forefront of our esports business in North America, reporting to our Esports Lead. In addition to project-based client work, the coordinator will devote their time to business development, thought-leadership, and other ad hoc tasks.  

Turn your passion for sponsorship and gaming into actionable insight for clients

  • Stay on the pulse of esports and gaming industries and utilize this knowledge to be able to articulate the trends shaping culture
  • Conduct thorough research to understand the client’s brand, their consumer, culture, and the marketplace
  • Utilize your knowledge to build a strong and informed point of view on how the brand should behave and capture opportunities for growth that exist in the market

Become a data-driven storyteller who can use their skills to bring innovative visions to life

  • Distill complex information into simple yet intelligent stories delivered in an inspirational manner which articulate valuable insights
  • Be able to analyze and distill complex data into actionable knowledge for brands
  • Build presentations and documentation that articulate recommendations
  • Play a key role in internal and client presentations

Join a team of ambitious self-starters with a mission of sharing our insights with brands and the world

  • Support on business development processes including deckbuilding and lead generation
  • Work with the team on public-facing thought leadership and educational materials that represent and demonstrate the value of MKTG Esports

An agile professional who is able to absorb and apply transferrable learnings from a variety of projects

  • Play a leading role on client teams for high-priority special projects within the esports and gaming space (~70% time allocation)
  • Play a supporting role on traditional consulting projects in the sponsorship space to gain transferrable skills and experiences (~30% time allocation)

Qualifications

Professional Accreditations and Knowledge

  • An undergraduate degree in a relevant study is preferred
  • 1+ years of working experience in partnership management, sports marketing, or media
  • Endemic industry experience in esports/gaming considered ideal
  • Experience in Sponsorship Consulting, Strategic Planning, or Brand Management role considered ideal
  • Experience in data analysis or statistics is ideal
  • Ability to package information in clear, concise, and impactful ways
  • Excellent at summarizing and making complex information accessible
  • Proficient in Microsoft Office suite (Word, Outlook, Excel, PowerPoint)

Mindset

  • Passionate about esports and gaming as well as sponsorship marketing
  • Looking to transform themselves from a fan of esports and gaming into a true subject matter expert who can offer valuable business insights   
  • A self-starter who will actively ask questions, look for guidance, and has a desire to find areas to add value

Based out of and has eligibility to work in Canada.

This job description is intended to provide a thorough overview of the role and responsibilities of this position. It is not an exhaustive list of all activities. We recognize that roles will invariably change or alter as required by the business and that other responsibilities may be assigned that are not reflected in the description at this time.

We thank all applicants for their interest, however only those selected for an interview will be contacted.

Additional Information

We’re proud to be different and that starts with our people. To us, representation means more than just diversity, it means true equity. We won’t define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. We are constantly evaluating our practices and policies, creating and sustaining pathways to promotion, and intentional in how we create and distribute resources, giving people what they need to grow. That’s what we care about. So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create opportunities for everyone. We offer team member support through flexible working arrangements and schedules that promote work/life balance along with progressive parental and caregiver programs as well as opportunities to give back to the community as part of our global social responsibility efforts.

If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

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