Carat is the world’s first media agency and privileged to work with some of the most storied and innovative brands in the world. Most recently named a leader amongst global media agencies by Forrester, Carat is consistently ranked the #1 media agency in the world. With over 12,000 experts in over 100 countries. Carat is a dentsu company and delivers an unparalleled capability to unlock real human understanding and connect people and brands through powerful and engaging media experiences.

Diversity is embedded in who we are and all that we do: our mindset, our solutions, and in our teams to empower an inclusive, equitable environment. We put our people at the center, creating space for growth, understanding and learning so they can thrive. Our differences make us richer and enable stronger relationships with each other and foster greater impact for our clients. We engage with our communities to drive positive social impact by fostering equity and working to create a digital society that works for all.

*This is a 100% Remote position. Must be willing to work ET business hours regardless of location*

The Associate Director, Planning sets the working style for the group, leads the strategic direction, and is tasked with being a marketing partner for the clients. This person is an expert on the clients’ business and a leader on the business with the clients and within the agency.

• Accountable for media plan output timeliness, accuracy, and overall excellence
• Plays integral role facilitating with the Integrated Planning Director and Strategy Director in the collection and evaluation of syndicated consumer and media consumption information and play a contributing role in the creation of the communications plans
• Serves as the comprehensive specialist in existing and emerging media opportunities (thorough awareness of available media and marketing services suppliers) that would be relevant to the assigned brand/category and ensure that opportunities within them are presented and communicated to dentsuX and client teams.
• Fluent in key implementation and valuation techniques and sources: reach curve updates, MediaTools, windows of change, schedules, actualizations, econometric and brand measurement tools (MMM, METT, Equity Scan)
• Oversee the consistent reporting of competitive market/media information for each brand/category, including business insights that can inform media as well as broader marketing actions; enlist help from CPD and issue jointly
• Serve as a facilitating contact point for client’s internal media staff and the primary contact point to client’s brand staff when media issues are discussed
• Lead the process of strategic media planning/execution and serve as a resource for supervisors, planners and assistants for advice and counsel
• May assist in the creating and negotiating of yearly client contracts and supplemental proposals and manage account profitability

• Bachelor’s Degree
• 5+ years of communications/media planning experience required
• Proven leadership ability – experience managing a team of planners & supervisors required 
• Knowledge of digital media required
• Fluent in key implementation and valuation techniques and sources: reach curve updates, MediaTools, windows of change, schedules, actualizations, econometric and brand measurement tools (MMM, METT, Equity Scan) required
• High-level proficiency in MS Word, PowerPoint, Excel and Outlook

What you get:

• Generous paid holiday schedule
• Flexible Working Options—WFH, visit office if that’s your preference
• Opportunity to get experience with a variety of leading brands
• Comprehensive healthcare plans
• 401(k) with employer match
• Flexible time-off
• 16 weeks paid parental leave

For individuals assigned to and/or hired in Colorado, the anticipated salary range for this position is $100,000 - $110,000, which is based on a wide range of factors that include relevant experience, knowledge, skills and other job-related qualifications. Pay ranges in locations other than Colorado may differ based on labor market wage rates in those locations.  A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit https://dentsubenefitsplus.com/ 

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

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